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What is the sharing economy? Why is it becoming more and more successful? What is the effect on society and economy? What's already happening in Switzerland? I answer these questions in my presentation and share my personal experience building BringBee - a crowdsourced marketplace for deliveries. Talk given February 13th, 2014 to the Oxbridge Club of Zurich
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The Sharing Economy
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Actual trend
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Famous Examples
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Amazing growth
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Switzerland is Sharing
Living Mobilit
y
Things
Services Apartment Food Deliveries Cars Parking Rides
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WHY IS SHARING
BECOMING SUCCESSFUL NOW?
Cost of information 0
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Urbanization
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Higher efficiency
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Waste reduction
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Hardship
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WHAT‘S THE
BIG DEAL?
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MIND SHIFT OF
PEOPLE
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Advertising has us
chasing cars and clothes, working jobs we hate so we can buy shit we don‘t need.
Rachel Botsman in „What‘s mine is yours“
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ACCESS
TRUMPS
OWNERSHIP.
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Meaningful consumption
Local. Social. Green.
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IMPORTANCE
OF TRUST
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„Power and influence will shift largely to those people with the best reputations and trust networks...“
Craig Newmark
Startups working on your universal reputation account
Legit just joined Facebook
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MIND SHIFT OF
THE ECONOMY
Post big capitalism?
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BATTLE OF
OLD VS. NEW
ECONOMY
Defense Mechanism:
How to split up the pie?
Hotel taxes?
Identification of travellers?
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Defense Mechanism:
Regulations are just a matter of time
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Participate:
Actively help create the new market
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Invest & do it
yourself Cooperate&
experiment
Communication
partnerships
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PICK MY BRAIN:
CREATING A
COLLABORATIVE MARKETPLACE
BRINGBEE
Crowdsourcing Logistics & Deliveries
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Find someone to pick up your IKEA purchase
and deliver it to your home.
Anna is going anyway &
lives 200m away
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Inexpensive & green deliveries.
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Select your articles
in a partner shop
on www.bringbee.ch
Or simply write a
free-text shopping list
for any shop
Choose delivery time
No minimum purchase
Verified community
Secure Payments
Find a BringBee!
1300+ BringBees | 1000+ kg CO2 saved
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GET INVOLVED
www.sharecon.ch
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More resources
Books
• Rachel Botsman: What‘s mine is yours
Great Blogs
• Sharecon.ch
• Collaborativeconsumption.com
Videos to watch
• The Economist: The rise of the sharing economy - Link
• TED talk by Lisa Gansky: The future of Business is the mesh - Link
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Kontakt:
Stella Schieffer
stella@bringbee.ch
+41 76 675 2955
www.facebook.com/BringBee
@bringbee_ch
Help us spread the movement
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