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The insane pace of innovation we have seen in the last century has not really affected the ticketing in sports. Ninety years ago, sports fans entered the stadium with a paper ticket and this experience has continued till date. Ticketing needs disruption. Fans are more mobile than ever, more social than ever and more fickle than ever.
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1 Sta$c Nature of Sports Ticke$ng
2
1925
3
World Popula$on 2 Billion “ ”
4
NY Giants founded w/ $500 “ ”
5 This was your car
“ ”
6 This was your train
“ ”
7 This was your aircraE
“ ”
8 This was your radio
“ ”
9 This was your TV
“ ”
10 This was your phone
“ ”
11 These were your fans
“ ”
12 This was your sports $cket
“ ”
13
2013
14
World Popula$on ~7 Billion “ ”
15
NY Giants worth over $1.2 billion “ ”
16 This is your car
“ ”
17 This is your train
“ ”
18 This is your aircraE
“ ”
19 This is your radio, TV, phone
“ ”
20
Tickets sold annually in college sports
120M+ “ ”
21 These are your fans
“ ”
22 They are more mobile than ever
“ ”
23 They are more social than ever
“ ”
24 But sports $cket is s$ll the same
“ ”
25
Ticke$ng Needs Reimagining!!! Fan Engagement is a Strategic Priority!!!
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