Social Media IAEP 2011

Social MediaA risk analysis

Team 3:• Dariel Dato-on• Miguel Barnard• Sherry Feng• Michael Wintermute• Mario Cahue• Rachel Laux

Reputation

Relevance

Regulations

Risk Risk Factor

1 Fake user accountsAnyone can create a user

account

2 Inappropriate content Anyone can make a post

3 Non-compliance to laws Lack of adequate monitoring

Brand

Risk Risk Factor

4 Not updated Lack of strategic planning

5 Non-compliance to laws Lack of adequate monitoring

Blogs & Conversations

Risk Risk Factor

6Employees using social media

platformsInadequate company policy

Program and Services

Inherent Risk Map

Control Residual Risk

1 Verify accountAnyone can create non-

verified account

2 Continuous monitoringAdmin staff may make

inappropriate posts

3 Continuous management supervision Lack of adequate monitoring

Brand Cont.

Control Residual Risk

4 Planned schedule Lack of adequate monitoring

5 Continuous monitoring of lawsLack of proper

communication

Blogs & Conversations Cont.

Control Residual Risk

6 Web filters & user rights Work-arounds

Program and Services Cont.

Residual Risk Map

Clear guidance

regarding

confidentiality

Thank you