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Presentation on the scope of web collaboration work in Sitra the Finnish Innovation Fund. Originally presented in J. Boye Digital Media Europe network meeting Tue Feb 28.
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09/04/2023 Karoliina Luoto
Web work in Sitra the Finnish Innovation Fund
© Sitra
About the speaker
09/04/2023
Karoliina Luoto• Involved in Sitra’s
information society development work
• In charge of Sitra’s web presence and web site development
• Background in web consulting, publishing and media
Twitter: @totoroki
© Sitra
09/04/2023
Case Sitra - mission and goals
Vision: Finland will succeed as a pioneer of sustainable wellbeing.
Sitra• reformulates thinking of
good life• searches for human-
centered procedures which renew society
• enables business which aims to sustainable wellbeing
1967 founded independent fund guided by the Finnish Parliament. Approximately 100 employees, mostly experts.
© Sitra
Sitra’s web strategy
1. Sitra’s presence in the web varies according to the objectives of the projects
2. Sitra is open, transparent an uptodate in the web3. Anyone can understand the basics of our work in the web4. We let our people talk in the web5. We encourage collaboration in the web
(concluded 06/09)
09/04/2023
How Sitra uses web community tools?
Photos
Videos
Presentations
StorageDialogue and ”marketing”
Expert dialogue
Citizens / enthusiasts
Internationalpioneers
Big picture
Separately branded
ra.fi .fibig picture + aggregation
tools
Sitra internal
Separately branded
.fitool-based
Intern. big
picture
Citizens
Pros
© Sitra
Volume: happening at the moment
• 8 Facebook pages / groups (~ 43 000 members)• 6 active subject-level Twitter accounts (~ 2000 followers)• 1 subject-level LinkedIn group (1200 members)
+ employee activities
Organizing:• Comms people most typically coordinating• In most massive initiatives, coordinating/fasilitation
outsourced• Experts providing content and growingly becoming active in
taking process ownership
09/04/2023
We have chosen a subject-based, not organisation-centered approach
09/04/2023
© Sitra
09/04/2023
Instead of…
© Sitra
09/04/2023
…we get more of…(Case: municipal servicevoucher in Facebook)
© Sitra
Case Service Voucher
09/04/2023
Political decision-making
Citizen discussion in
New ideas for developmentwork
© Sitra
09/04/2023
…or of…(Case: new democracy forum in Facebook, Twitter and Etherpad)
© Sitra
09/04/2023
© Sitra
09/04/2023
© Sitra
Workshop/idea
status postsin Facebook
Workshop / idea tweets on Twitter
Documentation
work in Etherpad
Case New Democracy Forum
09/04/2023
Outcome of the forum
Forum participant
s and materials on Sitra.fi
Ideas / commentsfrom people outsidethe forum
© Sitra
Xin Facebook
x Twitter
Future?
09/04/2023
Ideas for theIRL operations
…
Collecting the big picture
09/04/2023
© Sitra
09/04/2023
09/04/2023
© Sitra
09/04/2023
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