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Sustainable Brands Collaboratory

Beyond Employee Engagement

Monthly Call

3/13/14

www.SustainableBrands.com/forums/employee-engagement-collaboratory

Agenda

• Where we are (5-10 minutes)

• Microsoft Case Discussion (45 minutes)

• Next Steps (5 minutes)

www.SustainableBrands.com/forums/employee-engagement-collaboratory

Where we are

www.SustainableBrands.com/forums/employee-engagement-collaboratory

• Great eBay Call – check

the Forum for

presentations, comms

materials, audio

• Forum Activity Challenge

• Issues to Explore

Microsoft Case

• Josh and Rob to share

process/approach/learnings of employee

engagement- the how and the what

• Discussion ongoing- raise your hand or use the

chat feature for questions & comments

www.SustainableBrands.com/forums/employee-engagement-collaboratory

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$

$

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Awareness

All Microsoft Employees Communities, Teams & Groups Passionate Leaders

Engagement Leadership

“I really want to get involved, I just don’t know how.”

“I didn’t read the newsletters.”

“I want to do more than encourage people to turn off

lights and recycle.”

“Why don’t our executives talk about or advocate for

sustainability?”

“What can I do if I don’t have ‘sustainability’ in my title?”

“I don’t feel like I’m aware of all that we’re doing.”

“It seems like other companies are faster to embrace new ideas

in sustainability.”

“I want to know who the other involved employees are.”

How do we tap into the culture of innovation at Microsoft that moves us from sustainability as a “tax” (aka “do this”) to sustainability as an accelerator (aka “empowerment”)?

How do we do this in a way that when knitted together the work of the individuals and communities creates collective impact?

How do we measure our engagement program in order to show how individuals working together make greater change?

STRATEGIES

FOCUS AREAS

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Determine best time to perform highest-energy-consuming computation

Move computation closer to renewable energy sources

Developed dashboard & algorithm for analyzing different rates on the electric grid, like current carbon emissions and the rate at which renewable energy is being integrated to power the grid

Conor Kelly

NTL PROJECT ENGINEER 3

Using big data & electricity market analytics to increase renewable energy sources in data centers

• Avg 15,000 to 20,000 attendees

• Events now keep ~350,000 plastic bottles from use

• 30,000+ meals and thousands of leftover event supplies to food banks, schools and youth organizations

“We make the effort because Microsoft’s

commitment to sustainability is present across all

the company’s operations, including our meetings

and events” Gina Broel

Set in consultation with the Office of the CFO based on the average price of renewable energy and carbon offset projects globally

Product

groups

Data

center

operations

Corporate

R&D

Central fund

Invest in renewable energy, carbon offsets & internal efficiency

Corporate

operations

Sales and

marketing

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Next Steps

• Forum Challenge- two cases, articles or reports on EE to the Forum.

• April call

– Tatyana and Randi from HP will discuss their global, customer-facing, skills-based Eco Advocates program

• June in San Diego

• Emergent themes-

– Borrowing/Adapting is an accelerant

– Sharing failure

– Learning and Focusing

www.SustainableBrands.com/forums/employee-engagement-collaboratory

www.SustainableBrands.com/forums/employee-engagement-collaboratory

The conversation will continue in the Forum!

Thanks Everyone

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