Rod Banner - Leadership - Steering the new news organization

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Leadership – Steering the new news organization

Rod BannerFounderBanner CorporationUK

Only the brave will survive

Newspaper revenues in the US have plummeted by $43.5 billion since 2000

Newspaper job cuts in the USincreased by 30% in 2011

According to the CEA, newspapers are the US’s fastest-shrinking industry

The newspaper industry is a “sinking ship”Jack Shafer, Reuters

Marketeer/Technologist/Entrepreneur/Investor

Content Production

Distribution Marketing

“The cure for Apple is not cost-cutting. The cure for Apple is to innovate its way out of its current predicament.”

Steve Jobs

Content Production

Distribution Marketing

Content Production

Distribution Marketing

I speak geekI speak geek

I speak geekI speak geek

551 days, 13 staff, $1 billion551 days, 13 staff, $1 billion

26m iPhones, 17m iPads, 4m Macs26m iPhones, 17m iPads, 4m Macs

Warren Buffet

Free content? “Are you high?”

I speak geekI speak geek

emailemail rod@banner.net twittertwitter @rodbanner @rodbanner

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