Pollinate - Increase Your Message Mileage!

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20 Tips You Can Use Today to Improve the Effectiveness of Your Messaging

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Increase Your Message Mileage!

Presented by

Increase Your Message Mileage!

20 Tips You Can Use Todayto Improve the Effectiveness

of Your Messaging

Presented by

Does Your Message Go the Distance?

Does Your Message Go the Distance?

Are you getting the results you want?

Does Your Message Go the Distance?

Are you getting the results you want? Increase your “message mileage”

Does Your Message Go the Distance?

Are you getting the results you want? Increase your “message mileage” Compelling & effective

Does Your Message Go the Distance?

Are you getting the results you want? Increase your “message mileage” Compelling & effective 20 Tips – writing, print design, Web design

& photography

Does Your Message Go the Distance?

Are you getting the results you want? Increase your “message mileage” Compelling & effective 20 Tips – writing, print design, Web design

& photography Make your audience want to take action!

Janice HughesCommunications Specialist

Increase Your Message MileageWriting

Increase Your Message MileageWriting

1. Make it skimmable.

Increase Your Message MileageWriting

1. Make it skimmable.2. Give headlines impact.

Increase Your Message MileageWriting

1. Make it skimmable.2. Give headlines impact.3. Tune into WIIFM.

Increase Your Message MileageWriting

1. Make it skimmable.2. Give headlines impact.3. Tune into WIIFM.4. Know what you want to happen next.

Increase Your Message MileageWriting

1. Make it skimmable.2. Give headlines impact.3. Tune into WIIFM.4. Know what you want to happen next.5. Tie your message back to your mission.

Phoenix HellerGraphic Designer

Increase Your Message MileagePrint Design

Increase Your Message MileagePrint Design

1. Use one logo consistently for all media.

Increase Your Message MileagePrint Design

1. Use one logo consistently for all media.2. Keep your logo in proportion.

Increase Your Message MileagePrint Design

1. Use one logo consistently for all media.2. Keep your logo in proportion.3. Always include contact info on everything!

Increase Your Message MileagePrint Design

1. Use one logo consistently for all media.2. Keep your logo in proportion.3. Always include contact info on everything!4. Limit fonts to two font families.

Increase Your Message MileagePrint Design

1. Use one logo consistently for all media.2. Keep your logo in proportion.3. Always include contact info on everything!4. Limit fonts to two font families.5. Have two organizational colors.

Kathy LeszczynskiInteractive Media Specialist

Increase Your Message MileageWeb Design

Increase Your Message MileageWeb Design

1. Content is king.

Increase Your Message MileageWeb Design

1. Content is king.2. Develop your site with search engines

in mind.

Increase Your Message MileageWeb Design

1. Content is king.2. Develop your site with search engines

in mind.3. Make it easy for your audience to find

what they need.

Increase Your Message MileageWeb Design

1. Content is king.2. Develop your site with search engines

in mind.3. Make it easy for your audience to find

what they need.4. Avoid pop-ups and distracting features.

Increase Your Message MileageWeb Design

1. Content is king.2. Develop your site with search engines

in mind.3. Make it easy for your audience to find

what they need.4. Avoid pop-ups and distracting features.5. Jump into social media!

Cristina RutterPhotographer

Increase Your Message MileagePhotography

Increase Your Message MileagePhotography

1. Don’t use flash—unless necessary!

Increase Your Message MileagePhotography

1. Don’t use flash—unless necessary!2. Use the Rule of Thirds.

Increase Your Message MileagePhotography

1. Don’t use flash—unless necessary!2. Use the Rule of Thirds.3. Try a unique perspective.

Increase Your Message MileagePhotography

1. Don’t use flash—unless necessary!2. Use the Rule of Thirds.3. Try a unique perspective.4. Get in close.

Increase Your Message MileagePhotography

1. Don’t use flash—unless necessary!2. Use the Rule of Thirds.3. Try a unique perspective.4. Get in close.5. Take lots of shots!

Congratulations!

Congratulations!

Help your message go the extra mile

Congratulations!

Help your message go the extra mile Put your organization in the lead

Congratulations!

Help your message go the extra mile Put your organization in the lead Start getting the results you want!

Congratulations!

Help your message go the extra mile Put your organization in the lead Start getting the results you want! FREE project estimate

Congratulations!

Help your message go the extra mile Put your organization in the lead Start getting the results you want! FREE project estimate

Contact us

Congratulations!

Help your message go the extra mile Put your organization in the lead Start getting the results you want! FREE project estimate

Contact ustheHive@pollinatechicago.com

Congratulations!

Help your message go the extra mile Put your organization in the lead Start getting the results you want! FREE project estimate

Contact ustheHive@pollinatechicago.com

www.pollinatechicago.com