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Facilitated by: Travis Pierson
IntroductionMission StatementObjectivesTitles for Troops—updateMilitary EBN—UpdateBeyond the Yellow Ribbon Corporation—UpdateSupport for Service MembersEventsUnderstanding and Awareness (beyond the products)Questions
Our mission is to provide support of our Best Buy service members, veterans, their family members and the military
community. We are committed to enhancing the employee and customer experience through partnering with the military
community, promoting awareness within Best Buy of the needs of our men and women in the armed services and being responsive to the needs of individuals and their families.
Support Provide a support network for our active, reserve, retired military employees and their
families Support our Military Initiative work efforts in creating better processes & enhanced
services & support, identifying product needs, educating our employees, & meeting the needs of our business, employees & customers
Engage employees nationally to become involved in the Military EBN and establish District/Local “Squads” to help promote our mission
Events Promote and support activities/events which support our military customer, their families,
our employees and our communities Community
Partner with our military bases Collaborate with other retailers/businesses locally, regionally, nationally
As of August 7th, 2009147 collected by Wednesday 8/4411 collected by Friday 8/7558 total!49 DVD’s
Military Connection Workshop—Update(from the Las Vegas WoLF Conference)
Robin Van Eyll
Beyond the Yellow Ribbon Corporation—Update
Monica Robinson
Websites- AnySoldier.com
CONUS Activation(s)
452nd Combat Support Hospital
•Deployed to Salerno, Afghanistan-20 June 2009•Humanitarian Mission•Company A is stationed at Ft. Snelling, MN
Three ready-made holidays…Memorial DayIndependence Day (4th of July)Veterans Day
Getting the word out More than just a marketing plan
Re-integrationIssuesDifferencesPrograms that help (VA, unit FRG’s)
Returning to WorkLife Goes On
ChildrenRelationshipsHome Life
We are already under way with providing more and more support with Service Members and their families
Continue to learn more about their needs
Understanding this is more than just selling product
Your support will help make this successful!
QUESTIONS?
THANK YOU!
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