Key financial reports and metrics for small business

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This slide deck presents some ideas that small businesses can implement right now to help them get a much better handle on their finances. Starting from the most basic metric (cash in the bank) and working through additional key performance indicators, these slides will help you better understand your business finances. QuickBooks can easily be used as the foundation for creating many of these small business financial indicators.

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www.BetterBottomLine.com

Key Financial Reports and Metrics for Small Business

Presented by:

Scott Gregory, Creator: “Beyond QuickBooks: Making Sense of Your Numbers”

www.BetterBottomLine.com

Key Financial Reports and Metrics…

Complete Slide Deckis Available at

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Search for QuickBooks

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Key Financial Reports and Metrics…

Photo courtesy of EverystockPhoto.com – danperry.com

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Key Financial Reports and Metrics…

Photo courtesy of Google Images

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Key Financial Reports and Metrics…

Photo courtesy of Google Images

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Key Financial Reports and Metrics…

Every business needs

a Scorecard

…otherwise, how do you know how you’re doing?

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Key Financial Reports and Metrics…

Building YOUR Scorecard

Start simple Beware of paralysis by analysis Forget about the “tax” issues

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Key Financial Reports and Metrics…

Building Your Scorecard

Metric #1: Cash in the Bank• Pros?• Cons?

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Key Financial Reports and Metrics…

Building Your Scorecard

Metric #2:Cash in the Bank

+ A/R – A/P

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Key Financial Reports and Metrics…

Building Your ScorecardMetric #2: A/R = ?

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Key Financial Reports and Metrics…

Building Your ScorecardMetric #2: A/P = ?

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Key Financial Reports and Metrics…

Building Your Scorecard

Metric #2: Cash in the bank + A/R – A/P• Pros?• Cons?

• Common Problems?

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Key Financial Reports and Metrics…

Building Your Scorecard

Metric #3: Profit Report “How did we do”?

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Key Financial Reports and Metrics…

Building Your ScorecardMetric #3: Profit Report

• Understanding it?• A major concern?

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Key Financial Reports and Metrics…

Building Your ScorecardMetric #3: Profit Report

• Income• Cost of Goods (COGS)• Expenses

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Key Financial Reports and Metrics…

Building Your ScorecardMetric #3: Profit Report

• A major concern beforeusing this report is?

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Key Financial Reports and Metrics…

Building Your ScorecardMetric #3: Profit Report

• “But my tax guy givesme this…”

• How often?

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Key Financial Reports and Metrics…

Building Your ScorecardMetric #4: Balance Sheet

• “What I Own…”• Understanding it

• Assets, Liabilities,Equity

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Key Financial Reports and Metrics…

Building Your ScorecardMetric #4: Balance Sheet

• Is the data right?• How often?

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Key Financial Reports and Metrics…

Building Your ScorecardTaking it to the next level…

• A/R Turnover (how fast are you collecting?):

Net Sales / Average A/R

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Key Financial Reports and Metrics…

Building Your ScorecardTaking it to the next level…

• Inventory Turnover (how fast are you moving inventory?):

Cost of Goods Sold / Average Inventory

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Key Financial Reports and Metrics…

Building Your ScorecardTaking it to the next level…

• Average Sale per Invoice (excellent trending metric):Total Sales $ / Total # of invoices

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Key Financial Reports and Metrics…

Building Your ScorecardTaking it to the next level…

• Gross Profit Margin: Gross Profit $ / Total Sales

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Key Financial Reports and Metrics…

Building Your Scorecard“MBA Level Stats”

Profitability by product lineDebt to equityLabor ratiosMany others…

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Key Financial Reports and Metrics…

Building Your ScorecardCreate a “Dashboard” of

YOUR Key MetricsMakes it easy to spot trends

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Key Financial Reports and Metrics…

Building YourScorecard

Real LifeDashboardExample:

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Key Financial Reports and Metrics…

You do NOT have to be an accountant to use a scoreboard for

your business** - however, you may need help initially to help ensure your

data is correct and your systems are working properly

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Key Financial Reports and Metrics…

Just like your pledge to deliver great products or services….

Make a pledge to develop and monitor your business scorecard!

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12 Things Every QuickBooks User…

Questions? Comments!Scott Gregory

E-Mail: Scott@BetterBottomLine.comPhone: (440) 527-5696Web: www.BetterBottomLine.com

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