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http://www.lawncarebusinesstips.com - In this video I show you how to get free customers from Google, Yelp, bing, and Yahoo using their Local listings. this is a great way to get new customers for your lawn care or landscaping business.
Citation preview
Welcome to this short video on how to use
Local listings for your lawn care business
to get new customers for free
To start you might be asking..
What are local listing sites?
and
Why are they important?
Local listings Defined:
A special section on search engine result pages, usually at the very top, reserved for local businesses that match the current search. These listings are usually accompanied by a map.
Local Listings will be one of your best sources for getting free customers off the internet
Local listings break down into two types
Search Engine Local Listings
Local Listing Websites
We will look at each
Lets take a look at search engine local listings first
Here is a typical search your customers would do to find you
Here is the search on Google
Here is the same search on Bing
Here is the same search on Yahoo
As you can see local listings take up a large part of the free listings in search engines for your lawn care business
Local listings also get preferred treatment and are "more visible" to your customers
Your listing also shows up on a map
It shows up again on a list
It takes over the entire right hand of the search page when you highlight it
The first step to using Local listings for your business is quite simple
Take 5 minutes and just list your lawn care business on
Take 5 minutes and just list your lawn care business on
I will make future videos going into the details of each
For now just know ANY listing is much better than NONE
So head over and enter your business info into the 3 major search engines
It will be time well spent
Next are Local listing sites
They are large sites that draw an audience for local businesses
People go there to find a good restaurant
They also go there to find a good lawn care service
Yelp is the biggest and the market leader
72,000,000 monthly users
But there are many others too
You really should have your business listed at all these sites
Since they all have an audience
You can see it takes a lot of time to just list your lawn care business on all these sites
The good news is
Your competitors probably are thinking the same thing
... that is even if they know about local listing sites
They are most likely not even listed on most of these sites
That means just by having your business listed you "win"
If you want the results of being listed in ALL the top local listing sites
But you do not have the time to do it
Visit
http://www.lawncarebusinesstips.com/blog/locallistings/
Visit
http://www.lawncarebusinesstips.com/blog/locallistings/
My team can do it for you at a very affordable price
So step one is to just get your lawn care business listed on
GoogleYelpBing
Yahoo
Do them in this order too
Then you can do the others later or hire my team to do them all for you
So how do you get more free customers from local listing sites?
The currency of local listing sites is customer reviews
The more 5 star reviews you have the more new free customers you will get
It is just that simple
Most local sites have "power listings" that you can pay for
You should only pay for these if you have a way to track how many customers they are sending you
That way you know if your ad buy was effective
The best way to get more reviews for your local listings is to just ask your customers
Add a Yelp or Google Local link to your email signature
For printed materials
Make a redirect link on your site
Here is an example:
http://www.diamondlawncare.com/yelp
http://www.yelp.com/biz/damonds-quality-lawn-care-columbus
Redirects them to:
If you do not know how to do this contact me
I can do it for you
Add the link on your business cards
Include links in your bills or invoices
Happy with our service?
Leave us a great review:http://www.yourlawncarebusiness.com/yelphttp://www.yourlawncarebusiness.com/GoogleReview
“Leaving a great review is the highest compliment you can pay us”
Ask for reviews when you email your customer list too
The single strongest thing to influence your customer's reviews is customer service
Here are some examples
As you can see good customers service is even more critical than ever in the information age
Next only actively drive reviews to Google or Yelp
Reviews there will move-the-needle more than the other sites
They are just larger more active communities
... and you really can't ask your customers to leave reviews at 20 different places
If you really only want to pick one then pick Yelp
It is much easier for customers to leave reviews
Google makes it a little harder for them
Then check your reviews on these sites monthly
If you see a bad review dispute it
You can get them removed
It is worth the time
As you can see getting your lawn care business into
Local listing sites is not hard
It only takes a few minutes
and it will send you new free customers for YEARS
Do it and you will be glad you did
If you want even more tips visit
http://www.lawncarebusinesstips.com
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