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GAMECHANGERSAtos Medicalwith Prof. Peter Fisk, @geniusworkstheGeniusWorks.com
THE COURAGE TO CREATE THE FUTURE
ChangingWorlds
Disruptiveinnovators
CourageousLeaders
ChangingWorlds
We live in an incredible time
We live in an incredible time
Virtual world becomes real
Magic Leap’s cinematic VR
Sophia is the new Saudi
Ava’s artificial winery
Platforms take you to new markets
China’s Ofo bike sharing
Driverless in Singapore
Unlimited executive jets
The world’s biggest sports event
Ouarzazate Solar Farm
OneWeb’s global internet for all
Anything is possible
Tectonic shifts
DevelopingSmall
DevelopedBig
ProfitVolume
ConsumerPull
Individual
BusinessPush
Average
ImaginationCapabilityTalentExperience
ExponentialImprovement
Exponential growth
FingernailNotebook
Hand
House
Earth
3 folds
Thicknessof folder
paper
7 folds 10 folds 17 folds 30 folds
Exponential growth
Exponential growth
Anything is possible
Tesla is now bigger than Ford
Xiaomi, the new AppleHyperloop redefines travel
SpaceX redefines space travel
Battery-powered, 3D-printed, $5m
ChangingWorlds
Disruptiveinnovators
Time to think differently
EMOTIONAL
INTUITIVE
CONNECTED
RATIONAL
ANALYTICAL
FOCUSED
INTELLIGENT + IMAGINATIVE
Disruptive TechnologiesMobile internet
3D printing and materials
Cloud and IOT
AI and augnentation
Robotics
Genetics and nanotech
Blockchain and platforms
Disruptive Technologies Gartner’s hype cycle
Economics and Politics
Economic shifts
New middle classes
Connectedness
Global and local
Education and skills
Low interest, high debt
Networks and tribes
Economics and Politics Global Opportunity & Risk Map
Social and Wellness
Population growth
Ageing
Progress and inequality
Cities
Truth and trust
Migration
Health and wellness
Moonshot thinking
Why be 10% better?
When you could be 10x better?
es
1. 23 & Me2. Aravind3. Editas4. Genentech5. Intuitive Surgical6. NarayanaHosp7. Organova8. PatientsLikeMe9. Scanadu10. Second Sight
1. Amazon2. Aussie Farmers3. Etsy4. Farfetch5. Le Pain Quotidien6. Pinterest7. Positive Luxury8. Rackuten Ichiba9. Trader Joe’s10. Zappos
1. Apple2. Beauty’in3. DJI4. Go Pro5. Lego6. Method7. Natura8. Nike+9. Oculus Rift10. Renova
1. Alibaba2. ARM3. Bharti Airtel4. GE5. Google X6. OneWeb7. Raspberry Pi8. Samsung9. Slack10. Xiaomi
1. Aeromobil2. Air Asia3. Airbnb4. CitizenM5. Emirates6. Kulula7. RedBus8. Uber9. Virgin Galactic10. Zipcars
1. 3DHubs2. Corning3. DP World4. Dyson5. Embraer6. Local Motors7. Space X8. Syngenta9. Tata10. Tesla
1. Brewdog2. GrameenDanone3. Graze4. Juan Valdez 5. LA Organic6. Moa Beer7. Modern Meadow8. Nespresso9. Yeni Reki10. Zespri
1. Ashmei2. 1Atelier3. Desigual4. Jonny Cupcake5. Inditex6. Patagonia7. Rapha8. Shang Xai9. Threadless10. Tom’s
1. Aspiration2. Fidor3. First National4. Moven5. M-Pesa6. Robinhood7. Square8. TransferWise9. Umpqau10. Zidisha
1. Al Jazeera2. Buzzfeed3. Netflix4. Pledge Music5. Red Bull6. RiotGames7. Snap8. Ushahida9. ViceMedia10.WeChat
futureproduct futurefashion futurefood
futurehealth futuretech futuremakersfuturebank
futuretravel
N/S American brands European brands African/Arab brands Asia/Pacific brands
futuremedia
1. Ashoka2. AzuriTech3. GraalBio4. IBM Watson5. IDEO6. Kickstarter7. Li & Fung8. Live Nation9. Salesforce10. Y Combinator
1. Bitcoin2. Bhutan3. City FC4. The Elders5. FanDuel6. ParkRun7. Michelle Phen8. Planetary Res9. Udacity10. You
futureservice futurebrands
© Peter Fisk 2016peterfisk@peterfisk.com
www.theGeniusWorks.com
futurestore
audacious
networked
intelligent
collaborative
Change
Whyenabling
Nespresso
Nespresso
Tesla Motors
Tesla Motors
Healthcare
Healthcare
CustomerBusiness
1. Rethink purpose
CVS Health … Reinventing the pharmacy
!© Peter Fisk 2015More details in the new “Gamechangers” book
2. Rethink innovation
Catapult … better performance
Catapult … the new sports coach
Make and
distribute
business model
eg CocaCola
Microsoft
Spectrum retail
business model
eg Amazon
Marks & Spencer
Make and
sell direct
business model
eg BMW, HSBC
Niche retail
business model
eg ToysRUs, Wiggle
License to make
business model
eg ARM,
Ed Hardy
Curated retail
business model
eg Fab,
Positive Luxury
Membership
club
business model
eg Costco,
Quintessentially
Crowdfunded
ventures
business model
eg Kickstarter,
Zidisha
Opensourced
community
business model
eg RedHat,
MySQL
Subscription
payment
business model
eg FT.com,
Graze
Buyer and seller
marketplace
business model
eg Etsy, NYSE
Micro payments
business model
eg Flattr
Grameen Danone
Collaborative
consumption
business model
eg Buzzcar,
Regus
Regular
Replacement
business model
eg Gillette,
Nespresso
Branded
Consortia
business model
eg Cisco, Spar
Advertising or
Sponsorship
business model
eg Google,
Metro Newspapers
Listed or
Promoted
business model
eg Monster
Network builders
business model
eg Hotmail,
Demand
then Made
business model
eg ZaoZao,
Threadless
Auction retail
business model
eg eBay,
Sotheby
Knowledge
and time
business model
eg McKinsey,
Harvard
Franchised retail
business model
eg McDonalds,
Subway
Certification and
endorsement
business model
eg ISO,
Verisign
Remainder retail
business model
Eg Saks,
Vente Privee
Multulevel
marketing
business model
eg Tupperware,
Natura
Group buying
business model
eg Groupon,
Huddlebuy
Reverse auction
business model
eg Priceline
Freemarkets
Shared rental
business model
eg Zilok, Hilton
Tradeable
currency
business model
eg Bitcoin
Air Miles
Freemium
pay within
business model
eg Angry Bird,
Coursera
Transaction
facilitator
business model
eg Paypal, Visa
Pay as you go
business model
eg AzuriTech
Techshop
Dynamic
pricing
business model
eg Expedia,
Uber
Reputation
builders
business model
eg Tripadvisor,
PaywithaTweet
Customer data
business model
eg Facebook,
23andMe
Non-profit
business
business model
eg Oxfam
Wikipedia
Maker models Channel models Crowd models Payment models Exchange models Asset models
© Peter Fisk 2015More details in the new “Gamechangers” book
3. Rethink business models
23andMe
+genius
23andMe
Segment
Motivation
Key benefit
Value proposition
Segment
Motivation
Key benefit
Value proposition
Segment
Motivation
Key benefit
Value proposition
© Peter Fisk 2015More details in the new “Gamechangers” book
4. Rethink propositions
The vital importance of iron to the human body
Improving the return on investmentof your healthcare
Improving the lives of patients with chronic diseases
Ferinject Iron
Re-eenergising your life, escaping the burden of fatigue
Products
Ad
ded
val
ue
Added relevance
Services
Experience
PurchaseExperience
Usageexperience
EnablingExperience
5. Rethink Experiences
5. Rethink ExperiencesZoom+ Clinics
!© Peter Fisk 2015More details in the new “Gamechangers” book
6. Rethink relationships
+genius
ChangingWorlds
Disruptiveinnovators
CourageousLeaders
What is great leadership?
Command Control Connect
Catalyse Communicate Coach
What do leaders do?
Command Control
ConnectCatalyse
Communicate
Coach
Jeff Bezoson leadership
Jeff Bezos on leadership
Fixed mindset is sustaining … it doesn’t like change.It seeks perfection, focused and reactive, tactical and analytical, process and
efficiency-focused, detailed and deliberate, fear mistakes, seek perfection and to optimise performance within the status quo.
Growth mindset is disruptive … it loves change.It seeks opportunities, visionary and proactive, strategic and intuitive, market and consumer-focused, fast and agile, collaborative and empowering, see failure as an
adventure, and innovation as a route to future growth.
Jack Maon leadership
Jack Ma on leadership
Acting with speed and agility
Connecting ideas and
people
Passion to make life
better
Having an audacious
attitude
Shaping your own
vision
Making sense of change
Persisting to make it happen
© Peter Fisk 2014Gamechangers.pro
Elon Musk on leadership
Draw your life … a line from birth to death
What will you do?
Be your best self everyday
“You can’t connect the dots looking forward. You can only connect them looking backward …
So you have to trust that the dots will somehow connect in your future”
+genius
theGeniusWorks.com
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