Best Practices for Client Reporting for Third Party Merchandising

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Best Practices for Client Reporting for Third Party Merchandising

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Communicating results to your clients is

a vital part of Third Party Merchandising

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If a merchandiser set up an in-store

display, and the client wasn’t there to

see it…does the display exist?

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The discrepancy between actual value

vs. perceived value is enormous.

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The top 3 reasons for B2B customer

churn is…

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1. Lack of Outcome

or the PERCEPTION of Lack of Outcome

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2. Lack of Trust

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B2B organizations must establish human

to human relationships with customers

based on transparency & accountability

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3. Lack of Relevance

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Clients look to your organization for

relevant, proactive advice tailored to their

environment.

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So how do can you avoid these common

B2B pitfalls?

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Better Client Reporting.

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A picture is worth a billion words to third

party merchandising clients.

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It is the ultimate proof of service.

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Sophisticated solutions like Field Activity

Management software allows users to…

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Share Photos

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Share Rep Activities

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Share Competitive Activities

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Share Inventory Information

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It also allows managers to pick and

choose which information to share.

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Managers can export data to clients

easily through URL, PDF, or Excel.

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Provide your clients with real time data.

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And the service they deserve.

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To learn more, download our Complimentary Best Practice Guide for Client Reporting for Third Party Merchandising

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