5 must haves for your 2016 digital marketing strategy

“5 Must-Haves for Your 2016 Digital

Marketing Strategy”

“I forgotto SEND

this month’s newsletter”

“I didn’t have TIME to

follow-up with leads”

“I don’t know what I did

today… I wish I read my DIARY

first”

“I keep reading books and attending

events… but rarely take ACTION”

“Failing to PLAN is planning to fail”

“I've been on a calendar, but I've never been on time”

~M.M.

A workout buddy? You'll workout harder (and smarter).

I need a PLANI need a CALENDAR I need a WORKOUT BUDDY

BusinessBloomer.com/Slides

Yes!

Rodolfo Melogli @rmelogliDigital Marketing Consultant ~

Author ~ Web Developer

Lego builder

Road builder

Digital Marketing Plan builder

ACTION TIME!

1. Must-Haves for Your Digital Marketing Plan

Website that works

Inbound Mktg plan

Tracking & KPIs

Lead Capture

Follow-up strategy

2. Let’s Hear From Actual Business Owners

WHO are you?

WHAT do you sell?

HOW are you planning to sell?

3. Tips to Hold Yourself Accountable

Meet/call SOMEONE who can hold you accountable

Hire a coach

“Googlecalendar it”, once/wk, 50/50

Use a business friend (not a friend!)

Join a Mastermind/Meetup

Get a 12-months view calendar (like “normal” businesses do…)

Mark your events / fairs / product launches / promos

Be smart: work backwards. Events need preparation

Define today’s goals based on YR > MO > WK plan

Gain momentum

Focus. No distractions (StayFocusd App)

Be Consistent, otherwise you can’t even build momentum :)

Define “Quick Wins”. Big goals are difficult to achieve

Delegate / Outsource / Automate

Write on PAPER what you don’t like doing:

1. Is this something I care about?

2.Is this how I want to spend my day?

3.Will this light me up and want to keep me going?

NEXT 4 WEEKSa.Review the 5 Digital Marketing Plan

Must-Havesb.Find a Buddy / Coach!c. Buy a 12-mo-on-1-page Calendard.Set income goals & work backwardse. Join the “Take the Challenge”

contest

“Take the Challenge”

a.Raise your hand to enter! I’ll email you

b.Take action on this month’s learnings

c. Present here next month, for 10 minutes, with actions taken, goals, failures & successes

(yes, you can make an offer / CTA)

BusinessBloomer.com/Slides

Thank you!