4 Ways to Involve People in Your Content Strategy

Traackr

Why You Should Involve People In Your Content Strategy

Traackr

@mainwilk

Traackr “The worst thing to happen to marketing was marketers who never understood that people matter.”

Kathy Klotz-Guest

@mainwilk

Traackr

9am

12pm

3pm

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Write Content

Producing content takes a lot of time!

Get everything else done

@mainwilk

Traackr Are we creating content for the right reasons?

@mainwilk

Traackr Are we creating content for the right reasons?

@mainwilk

Is anyone really listening?

Traackr 4 Ways to Involve People in Your Content

@mainwilk

Traackr #1 Listen with a Purpose

Traackr #1 Listen with a Purpose

Look for unanswered questions & confusion.

Traackr #2 Support Your Audience

Traackr #2 Support Your Audience

Give your influencers a place to shine.

Traackr #3 Crowdsource Content

Traackr #3 Crowdsource Content

Ask your audience questions.

Traackr #4 Combine Forces & Expertise

Traackr #4 Combine Forces & Expertise

Invite experts to help you tell your story.

Traackr There is a spectrum of ways to involve people in your content.

Learning Supporting Collaborating

@mainwilk

Traackr BIG TAKEAWAY!Use your content to createrelationships with people.

@mainwilk

Traackr What other ways you can involve people?#content4people

@mainwilk

Traackr

I’m evy@traackr.com or @mainwilk.

I wrote a guide about this:www.traackr.com/resources

Thaanks!