2014 02 20_iamcp_partner_networking_aspe_xl

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Working with Partners & Managing the Channel

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1 Your Partner in SaaS IAMCP Belux - Getting 2014 started

20th February 2014

2 Your Partner in SaaS

Who is the guy on stage?

• Pascal De Ridder – Sales Manager at ASPEX • Focus on assisting ASPEX partners moving their on-premise application(s) to on-demand application(s)

• Today, I will talk about the importance of partner networking

3 Your Partner in SaaS

ASPEX facts & figures

4 Your Partner in SaaS

ASPEX facts & figures

SaaS since 2002 27 employees 7,2 million revenue International

100+ partners Business Unit 130.000 Users 3 Datacenters

5 Your Partner in SaaS

ASPEX Offering

6 Your Partner in SaaS

Product Brands

7 Your Partner in SaaS

Some references

8 Your Partner in SaaS

9 Your Partner in SaaS

Partnering up is all about

Multiple organizations involved in the process of making a product or service available for consumption or use.

The share goal is to deliver superior value to end customers...

... in a profitable way

10 Your Partner in SaaS

Different roles for different products

Supplier firm Reseller

3rd party Service Provider

3rd party Service Provider Supplier firm

Microsoft Dynamics Partner

11 Your Partner in SaaS

Pitfall

When your partners Olympic Gold level is equal to your qualifying level, you are in

trouble!

12 Your Partner in SaaS

Managing the channel

Incentives Service to Service collaboration

Training Product Roadmaps

13 Your Partner in SaaS

ASPEX provides their partners with

Information Support Network Access to new markets

14 Your Partner in SaaS

What do we get in return

Advice & feedback

Testing & co-creation

Unlocking markets Lead

generation

15 Your Partner in SaaS

Direct

Indirect

• Reference cases • Extended support • Lead Generations • Service Product Use Rights

We choose partners based on their vertical expertise and MS platform is preferred (MQL)

• End user contacts ASPEX in search of a partner • We outsource to partners we trust and are recommended

16 Your Partner in SaaS

Questions?

Pascal.deridder@aspex.be

+32 473 91 60 66

www.aspex.be

@Aspex_BE

facebook.com/ASPEX.BE

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