13
5 THINGS YOU NEED TO KNOW ABOUT CONTENT MARKETING

5 Things about Content Marketing

Embed Size (px)

Citation preview

Page 1: 5 Things about Content Marketing

5 THINGS YOU

NEED TO KNOW

ABOUT

CONTENT

MARKETING

Page 2: 5 Things about Content Marketing

1. WHAT IS A CONTENT?

Page 3: 5 Things about Content Marketing

A DECADE AGO…

Page 4: 5 Things about Content Marketing

TODAY…

Page 5: 5 Things about Content Marketing

2. HOW IS IT TOLD?

Page 6: 5 Things about Content Marketing

TECHNOLOGY IS THE MEANS

NOT THE STORY!

Page 7: 5 Things about Content Marketing

3. WHERE IS IT TOLD?

Page 8: 5 Things about Content Marketing

DOESN’T MATTER!!

IF CONTENT IF FIRE, SOCIAL MEDIA IS THE GASOLINE!!

http://jaybaer.com/
Page 9: 5 Things about Content Marketing

4. SHOULD I DO IT?

Page 10: 5 Things about Content Marketing

Good

ContentNo

ContentBad

Content

DEPENDS BUT..

Page 11: 5 Things about Content Marketing

5. IS IT EFFECTIVE?

Page 12: 5 Things about Content Marketing

YES!

Page 13: 5 Things about Content Marketing

IF MY CLASSMATE CAN STAND OUT IN A TWITTER FEED OF AN

AUTHOR WITH 104K, SO CAN YOU!!


10 Things I Hate about Marketing Automation

10 Things I Hate about Marketing Automation

Business
Ten Things Every Venture Capitalist Needs To Know About Internet Marketing

Ten Things Every Venture Capitalist Needs To Know About Internet Marketing

Business
Dx3 Canada - 5 Things You Need to Know About Real-Time Marketing

Dx3 Canada - 5 Things You Need to Know About Real-Time Marketing

Marketing
Ten things Yacht Executives need to know about Internet Marketing

Ten things Yacht Executives need to know about Internet Marketing

Business
Five Things About Five Things About Robert Ford

Five Things About Five Things About Robert Ford

Career
10 things to know about measuring marketing effectiveness

10 things to know about measuring marketing effectiveness

Business
Define about essential things for marketing automation

Define about essential things for marketing automation

Marketing
4 Things Every CEO Needs to Know About Viral Marketing

4 Things Every CEO Needs to Know About Viral Marketing

Documents
7 Things You Need To Know About Affiliate Marketing - vol. 5

7 Things You Need To Know About Affiliate Marketing - vol. 5

Documents
A Few Things About Marketing

A Few Things About Marketing

Marketing
5 Counter-Intuitive Things about Marketing That May Be Costing … · 2013-02-25 · 5 Counter-Intuitive Things about Marketing That May Be Costing You Business Sandi Smith Leyva,

5 Counter-Intuitive Things about Marketing That May Be Costing … · 2013-02-25 · 5 Counter-Intuitive Things about Marketing That May Be Costing You Business Sandi Smith Leyva,

Documents
10 Things Universities Should Know About Inbound Marketing

10 Things Universities Should Know About Inbound Marketing

Marketing
14 Things to Completely Rethink about Email Marketing in 2011

14 Things to Completely Rethink about Email Marketing in 2011

Technology
6 Things National Brands Need to Know About Local Marketing

6 Things National Brands Need to Know About Local Marketing

Marketing
Things you didn't know about digital marketing

Things you didn't know about digital marketing

Technology
10 Things That Never Get Said About Inbound Marketing But Should

10 Things That Never Get Said About Inbound Marketing But Should

Business
3 Things About Integrated Marketing that Your Agency Doesn't Want You to Know

3 Things About Integrated Marketing that Your Agency Doesn't Want You to Know

Marketing
Things Every Retailer Needs To Know About Direct Mobile ... · Things Every Retailer Needs To Know 3 About Direct Mobile Marketing ... @zinmobi The real Paddy Power Marketing Story

Things Every Retailer Needs To Know About Direct Mobile ... · Things Every Retailer Needs To Know 3 About Direct Mobile Marketing ... @zinmobi The real Paddy Power Marketing Story

Documents
10 Things Your Competitors Can Teach You About Content Marketing

10 Things Your Competitors Can Teach You About Content Marketing

Business
Dml 13 waldo smeets - adobe - things you didn't know about digital marketing

Dml 13 waldo smeets - adobe - things you didn't know about digital marketing

Documents
Ten Things You Need To Know About Internet Marketing Before The Boat Show MIASF

Ten Things You Need To Know About Internet Marketing Before The Boat Show MIASF

Technology
6 Things You Need to Know About the Impending Mobile Marketing Explosion

6 Things You Need to Know About the Impending Mobile Marketing Explosion

Documents
10 things you need to know about Facebook marketing in 2014

10 things you need to know about Facebook marketing in 2014

Business
Advertising is about - Jarvis Marketing...Advertising is about talking to people in their language about things that interest them. Jarvis Marketing is part of the leader street advertising

Advertising is about - Jarvis Marketing...Advertising is about talking to people in their language about things that interest them. Jarvis Marketing is part of the leader street advertising

Documents
Things to know about email marketing

Things to know about email marketing

Technology
10 Things Marketing Automation Customers Need to Know About Email Deliverability from ANNUITAS

10 Things Marketing Automation Customers Need to Know About Email Deliverability from ANNUITAS

Business
10 Things I Believe About Marketing

10 Things I Believe About Marketing

Business
55 Things You Have To Know About Content Marketing

55 Things You Have To Know About Content Marketing

Design
11 Things You Never Knew About Email Marketing (And How to do It Successfully)

11 Things You Never Knew About Email Marketing (And How to do It Successfully)

Business
12 Things Every Business Needs to Know About Digital Marketing

12 Things Every Business Needs to Know About Digital Marketing

Business