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When was the last time you got really good leadership advice?
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That long ago, huh?
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I’ve gotten plenty of horrible advicefrom many well-intentioned people.
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But it turns out great leadership lessons were available at the nearest bookstore in a book by a man named Dale Carnegie.
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Who is Dale Carnegie? Dale Carnegie was a writer and lecturer who taught a now famous course for adults in self-improvement, salesmanship, public speaking, and interpersonal skills. The training program was put into written form and is now a book seen on most executive’s bookshelves, How to Win Friends and Influence People.
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Isn’t there just a book? Some quick history: Dale Carnegie began the training program in 1912 to help adults improve their human relations and communication skills. The program was put into written form when How to Win Friends and Influence People was published in 1935.
What is Dale Carnegie Training?
Get a comprehensivesummary of the book
How good was his training program?
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Well, over 8 million people have completed the training.
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Some students are really famous. You might have heard of them.
Well, over 8 million people have completed the training.
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Chuck Norris.
One of those people was ...
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Chuck Norris.
One of those people was ...
He’s best known for playing in movies like Enter the Dragon and Walker, Texas Ranger.
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This guy.
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Chuck Norris is: an American martial artist
an actor
a producer
a screenwriter
a former U.S. Air Force Soldier
a founder of a martial arts school
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Chuck Norris is: an American martial artist
an actor
a producer
a screenwriter
a former U.S. Air Force Airman
a founder of a martial arts school
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Chuck Norris is: an American martial artist
an actor
a producer
a screenwriter
a former U.S. Air Force Airman
a founder of a martial arts school
(He’s pretty successful.)
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But Chuck Norris isn’t the only highly successful alum. He was one of many who began their leadership career through the famous training program.
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Here are leadership lessons from 9 famous alumni ofDale Carnegie Training.
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Chuck NorrisMartial Artist, Actor
Lesson: Be friendly.
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Chuck Norris believes in genuinely caring about others. This attitude transcends through his personal code of honor, which includes:
1. I will look for the good in all people and make them feel worthwhile.
2. If I have nothing good to say about a person, I will say nothing. 3. I will always be as enthusiastic about the success of others as I
am about my own. Carnegie discusses being friendly in part 3, principle 4 of his book.
Chuck NorrisMartial Artist, Actor
Lesson: Be friendly.
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Chuck Norris believes in genuinely caring about others. This attitude transcends through his personal code of honor, which includes:
1. I will look for the good in all people and make them feel worthwhile.
2. If I have nothing good to say about a person, I will say nothing. 3. I will always be as enthusiastic about the success of others as I
am about my own. Carnegie discusses being friendly in part 3, principle 4 of his book.
Chuck NorrisMartial Artist, Actor
Lesson: Be friendly.
Uncover how Carnegie taught leaders to be friendly.
Rex David ThomasFounder and CEO of Wendy’s
Lesson: Be respectful of the other’s opinion.
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Rex David ThomasFounder and CEO of Wendy’s
Lesson: Be respectful of the other’s opinion.
“Dave” Thomas believed that being nice meant talking to people honestly, even if it may not be what they want to hear. He knew that if you treat people with respect and dignity, they are more likely to accept what you have to say. Being nice also means being a good listener and respecting the other person’s opinions. In fact, never saying, “You’re wrong,” is principle 2 in part 3 of Carnegie’s book.
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Rex David ThomasFounder and CEO of Wendy’s
Lesson: Be respectful of the other’s opinion.
“Dave” Thomas believed that being nice meant talking to people honestly, even if it may not be what they want to hear. He knew that if you treat people with respect and dignity, they are more likely to accept what you have to say. Being nice also means being a good listener and respecting the other person’s opinions. In fact, never saying, “You’re wrong,” is principle 2 in part 3 of Carnegie’s book.
Learn how Carnegie taught leadersto be respectful.
Zig ZiglarAuthor, Motivational Speaker
Lesson: Encourage others.
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Zig ZiglarAuthor, Motivational Speaker
Lesson: Encourage others.
Zig Ziglar believes encouragement is about helping others imagine what they can become and then equipping them with the confidence, education, or resources to achieve their goals. His mantra emphasizes what Carnegie dedicates the final part of his book to: encouraging others to improve.
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“You can have everything you want in life if you will just help enough other people get
what they want.” -Zig Ziglar
Zig ZiglarAuthor, Motivational Speaker
Lesson: Encourage others.
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“You can have everything you want in life if you will just help enough other people get
what they want.” -Zig Ziglar
Zig ZiglarAuthor, Motivational Speaker
Lesson: Encourage others.
Learn how Carnegie taught leadersto encourage others.
Lyndon B. Johnson36th President of the United States
Lesson: Appeal to the other person’s interests.
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Lyndon B. Johnson36th President of the United States
Lesson: Appeal to the other person’s interests.
Lyndon B. Johnson became the 36th President of the U.S. as a result of Kennedy’s assassination. But Kennedy’s cabinet didn’t like him and planned on leaving. Aware of this, Johnson met with them individually and gave them each a specific reason that appealed to their interests for why he needed them to stay. Using Carnegie’s principle of appealing to the other person’s interest, Johnson gained their trust and influenced them to stay.
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Lyndon B. Johnson36th President of the United States
Lesson: Appeal to the other person’s interests.
Lyndon B. Johnson became the 36th President of the U.S. as a result of Kennedy’s assassination. But Kennedy’s cabinet didn’t like him and planned on leaving. Aware of this, Johnson met with them individually and gave them each a specific reason that appealed to their interests for why he needed them to stay. Using Carnegie’s principle of appealing to the other person’s interest, Johnson gained their trust and influenced them to stay.
Find out how Carnegie taught leaders to talk in terms of the other’s interests.
Bill BelichickHead Coach for New England Patriots of the NFL
Lesson: Give effective feedback.
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Bill BelichickHead Coach for New England Patriots of the NFL
Lesson: Give effective feedback.
Bill Belichick encourages his players to perform at the highest levels by constantly providing feedback during practices and games. We can do the same for our team members by viewing mistakes and unfavorable situations as learning opportunities. Dale Carnegie taught that, in order to change people, we must be strategic in how we give feedback.
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Bill BelichickHead Coach for New England Patriots of the NFL
Lesson: Give effective feedback.
Bill Belichick encourages his players to perform at the highest levels by constantly providing feedback during practices and games. We can do the same for our team members by viewing mistakes and unfavorable situations as learning opportunities. Dale Carnegie taught that, in order to change people, we must be strategic in how we give feedback.
Uncover how Carnegie taught leaders to give powerful feedback.
Scott Raymond AdamsAuthor, Creator of the Dilbert comic strip
Lesson: Give positive reinforcement.
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Scott Raymond AdamsAuthor, Creator of the Dilbert comic strip
Lesson: Give positive reinforcement.
Scott Adams learned the importance of positive reinforcement when he took the Dale Carnegie course. He watched as a fellow student struggled to speak in front of the class. Beads of sweat ran down her face as she forced her words out. When she was done, she returned to her seat, embarrassed. The instructor went up after her and said, “Wow. That was brave.” As Carnegie said, it’s important to praise every improvement.
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“Positivity is far more than a mental preference. It changes your brain, literally, and it changes the
people around you. It’s the nearest thing we have to magic.” - Scott Adams
Scott Raymond AdamsAuthor, Creator of the Dilbert comic strip
Lesson: Give positive reinforcement.
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“Positivity is far more than a mental preference. It changes your brain, literally, and it changes the
people around you. It’s the nearest thing we have to magic.” - Scott Adams
Scott Raymond AdamsAuthor, Creator of the Dilbert comic strip
Lesson: Give positive reinforcement.
Find out how Carnegie taught leaders to praise others.
Mary Kay AshFounder Mary Kay Cosmetics
Lesson: Sincerely make others feel important.
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Mary Kay AshFounder Mary Kay Cosmetics
Lesson: Sincerely make others feel important.
Mary Kay Ash understood that people were the cornerstone of her business. She stated that “Mary Kay Cosmetics is known for ‘praising people to success.’” “I never cease to be amazed at how positively people react when they’re made to feel important,” she said. Just as Carnegie taught in principle 6 of part 2 of his book, we should strive to make others feel important, even strangers.
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“Everyone wants to be appreciated. If you appreciate someone, don’t keep it a secret.”
- Mary Kay Ash
Mary Kay AshFounder Mary Kay Cosmetics
Lesson: Sincerely make others feel important.
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“Everyone wants to be appreciated. If you appreciate someone, don’t keep it a secret.”
- Mary Kay Ash
Mary Kay AshFounder Mary Kay Cosmetics
Lesson: Sincerely make others feel important.
Uncover how Carnegie taught leaders to make people feel important.
Sanjay GuptaNeurosurgeon, CNN’s Medical Expert
Lesson: Encourage others to talk about themselves.
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Sanjay GuptaNeurosurgeon, CNN’s Medical Expert
Lesson: Encourage others to talk about themselves.
Gupta is known for various appearances on CNN. When reporting from the field, Gupta asks poignant questions and encourages others to discusses their experiences and opinions. He’s genuinely interested in those he speaks to and takes the time to listen and learn. Carnegie taught that, in order to get people to like you, you must be a good listener. Encourage others to talk about themselves.
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Sanjay GuptaNeurosurgeon, CNN’s Medical Expert
Lesson: Encourage others to talk about themselves.
Gupta is known for various appearances on CNN. When reporting from the field, Gupta asks poignant questions and encourages others to discusses their experiences and opinions. He’s genuinely interested in those he speaks to and takes the time to listen and learn. Carnegie taught that, in order to get people to like you, you must be a good listener. Encourage others to talk about themselves.
Learn how Carnegie taught leaders to be great listeners.
Warren BuffettCEO of Berkshire Hathaway
Lesson: Don’t criticize others.
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“It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you'll do things differently.” - Warren Buffett
Warren BuffettCEO of Berkshire Hathaway
Lesson: Don’t criticize others.
Would you prefer a reputation as someone who always criticizes and complains or as the person that others enjoy talking to?
Warren Buffett said:
This lines up with Carnegie’s very first principle: Don’t criticize, condemn, or complain.
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“It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you'll do things differently.” - Warren Buffett
Warren BuffettCEO of Berkshire Hathaway
Lesson: Don’t criticize others.
Would you prefer a reputation as someone who always criticizes and complains or as the person that others enjoy talking to?
Warren Buffett said:
This lines up with Carnegie’s very first principle: Don’t criticize, condemn, or complain.
Find out how Carnegie taught leaders to avoid criticizing others.
Is it possible to be too good of a leader?
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Is it possible to be too good of a leader?
(The answer is no.)
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Is it possible to be too good of a leader?
(The answer is no.)
So we should keep these lessons in mind when we find ourselves in leadership
positions and giving advice to our peers.
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(We don’t want to be that person who gives bad advice.)
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Ready to join the leadership club?
Get more leadership lessonsfrom Dale Carnegie
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