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jonathan-crossfield documents
Business
The Social Web for Business
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The Social Web for Small Business
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Nett / LunchnLearn webinar "Twitter for Business" Director's Cut
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The social web for small business 2010
Marketing
The Art of Persuasive Content: Three Ingredients and Five Steps to Better Content
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Hunting Hippos: Winning Approval from C-Level for Content Marketing
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Let Me Tell You a Story: Finding the Narrative in Your Content Marketing
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Everything I Know About Marketing I Learned Inside a Nightclub
Social Media
To Tweet or Not to Tweet: Is That Really the Question?