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Substance Abuse & Mental Health Services Administrati Out-of-Home Poster Placements

UNDERAGE DRINKING OUT OF HOME PRESENTATION

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A presentation showing the out of home posters distributed in the Greater Washington DC metro area on the topic of underage drinking distributed by Goodwill Communications

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Substance Abuse & Mental Health Services Administration

Out-of-Home Poster Placements

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Seventh Largest Metro Area in the U.S. Population: 6 million (metro area)

336 Miscellaneous Posters Value: $525,450 Gross Impressions: 60 million

Washington, DC

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Airport Dioramas Washington, DC Metro Transit

100 Interior Metro Railway Posters 177 Bus Interior/Exterior Posters

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Washington, DC Metro Transit Authority Busses-Interior Car Cards

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Washington, DC Metro Transit Authority Busses-Exterior Posters

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Washington, DC Metro Transit Authority Subway Interior Car Cards

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Washington DC National Four Posters in Baggage Claim Main Terminal

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Washington DC National Main Terminal Next to Escalator

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Washington DC National Main Terminal Next to Metro Exit

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Washington DC National Main Terminal Concourse

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Washington DC National Main Terminal Concourse

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Washington DC National Main Terminal Next to Escalator

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Washington DC Dulles Main Terminal Baggage Claim & Gates

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Shopping Centers 10 malls 34 posters

*45 with photos ** 180 with photos

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*Gross Impressions= Mall traffic x 4 months average duration of posting x # of posters

Columbia Mall Suburb of Washington, DC

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*Gross Impressions= Mall traffic x 4 months average duration of posting x # of posters

Suburb of Washington, DC

Dulles Town Center

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*Gross Impressions= Mall traffic x 4 months average duration of posting x # of posters

A Suburb of Washington, DCIverson Mall

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*Gross Impressions= Mall traffic x 4 months average duration of posting x # of posters

Spotsylvania Towne Center Suburb of Washington, DC

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*Gross Impressions= Mall traffic x 4 months average duration of posting x # of posters

A Suburb of Washington, DC

The Mall at Prince Georges

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*Gross Impressions= Mall traffic x 4 months average duration of posting x # of posters

Suburb of Washington, DCWhite Flint Mall