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Tourism Track presentation for BlogWorld & New Media Expo - Los Angeles 2011 #BWELA #BWETourism
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Social Media Campaigns + Your Marketing
Strategy =SMART
Social Media Campaigns + Your Marketing
Strategy =SMART
Shanna Smith Snyder
@shannasmith
Shanna Smith Snyder
@shannasmith
A little bit about me…A little bit about me…
• Director of Communicationfor @AbileneCVB
• Started in Sales Dept. • Wears A LOT of Hats
Initially…Initially…
Also…Also…
Image Credit: 50 Social Media Icons, Ivan Walsh/Mark Smicikias
It’s about being SMART!It’s about being SMART!It’s about being SMART!It’s about being SMART!
• S = Strategic • M = Measure • A = Adapt • R = Research • T = Timely
Track, Track, Track!Track, Track, Track!Track, Track, Track!Track, Track, Track!
Project365Project365Project365Project365
Your24Your24Your24Your24
A Day In The Life…A Day In The Life…A Day In The Life…A Day In The Life…
Image Credit: Tom Martin, Converse Digital
Best advice? Best advice? Best advice? Best advice?
Shanna Smith SnyderDirector of Communication
Abilene Convention and Visitors Bureau
325.676.2556 (Office)[email protected]@gmail.com @shannasmith
@AbileneCVBwww.slideshare.net/shannasmithsnyder
• Abilene CVB Social Media Sites & Website (screenshots)
• Abilene CVB Hootsuite Account (analytics) • Flickr Commons (photos & graphics)• Tom Martin (graphic)• 50 Social Media Icons (graphic)
