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1 Use of Social Media by Non-Profits Scott Brown, Owner Social Information Group July 16, 2012 SLA Annual Conference Unprofound - francoverdoia

Use of Social Media by Non-Profits

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Presentation at SLA Conference 2012, Chicago, Illinois, July 17, 2012. Presented with Brandy King and Bobbi Weaver.

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Page 1: Use of Social Media by Non-Profits

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Use of Social Media by Non-Profits

Scott Brown, Owner

Social Information Group

July 16, 2012

SLA Annual Conference Unprofound - francoverdoia

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SOME TRENDS & IDEAS

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Common Knowledge Google Plus and Pinterest

Specialized Social Networks & Crowdsourcing Apps

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3 3 COMMON KNOWLEDGE

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GOOGLE + AND PINTEREST: WHAT UP WITH THAT??

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Google + Pages

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Google + Pages

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Pinterest

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Pinterest

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SPECIALIZED SOCIAL NETWORKS AND “CROWDSOURCING”

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Kaggle

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Causes – causes.com

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Causes – causes.com

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Causes – causes.com

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Crowdrise

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THE FUTURE - APPS unprofound - Jim

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Kiva

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Instead

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Instead

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Cause.it

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Non-profits are about community, connection, passion, resonance

Take advantage of immediacy, impulse and location

The importance of information

Long-term focus with short-term agility

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FINAL THOUGHTS

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Email: [email protected]

Twitter: scbrown5 and socialinfo

Skype: scbrown5

LinkedIn: http://www.linkedin.com/in/scottrbrown

http://www.socialinformationgroup.com

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THANKS