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0 Copyright 2014 FUJITSU Human Centric Innovation Fujitsu Forum 2014 ICM Munich 19 th – 20 th November

Things to Consider for Your Next Generation Storage Landscape

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Page 1: Things to Consider for Your Next Generation Storage Landscape

0 Copyright 2014 FUJITSU

Human CentricInnovation

Fujitsu Forum2014

ICM Munich19th – 20th November

Page 2: Things to Consider for Your Next Generation Storage Landscape

1 Copyright 2014 FUJITSU

Things to Consider for Your Next Generation Storage Landscape

Michael MartickePrincipal Business Developer Storage, Fujitsu

Vice President Global Storage Business, FujitsuBernhard Brandwitte

Page 3: Things to Consider for Your Next Generation Storage Landscape

2 Copyright 2014 FUJITSU

Economics

Technology Trends

Behaviour

Storage Macro-Environment

Economoics

Average cost per TB is at 500€ in a well managed storage environment according to IDC

Purchased storage capacity has risen by 3,5 times over the last 4 years reaching 5 Exa Bytes in the first half 2014*

Storage Market is growing by 3,5% in EMEA, whereby the traditional top dogs are loosing market shares

Customers

Fear of vendor lock drives customers to evaluate alternatives

Reliability of Solution and Service is as important as the total cost of the system

As first priority the reduction of storage related cost* is stated

Second is to ensure data retention and compliance*

Third is to expand storage capacity*

*Source: IDC Storage Briefing 11/14

Trends

Public Cloud offerings are under danger of commercial reality

OpenStack gets strong momentum driving private cloud offerings

Software defined Storage is really driven by VMware, Cisco and Microsoft

Scale out architectures are driven by Big Data

Consolidation is becoming mandatory to handle big data demands

Technology

Flash is becoming more and more mainstream, reduced need for AFA and 15rpm disks

HDD capacity reaching up to 8 TB, new rebuild technology available

Storage Virtualization is standard, but still unconsolidated

Traditional storage arrays will be increasingly replaced by serversmasquerading as storage arrays

Page 4: Things to Consider for Your Next Generation Storage Landscape

3 Copyright 2014 FUJITSU

Chapter

1Reduction of

storage related cost

Chapter

2Data Availability

Chapter

3Supporting

the business

Storage

considerations

Page 5: Things to Consider for Your Next Generation Storage Landscape

4 Copyright 2014 FUJITSU

Storage – Balancing cost and service level

DISMISS STORE

Age

RTO

Cost

per TB

0 days 1+ years30+ days Infinite90+ daysHoursSec.Nanosec.

Milliseconds Seconds Hours DaysMinutesDismiss Microsec.

SSD MLC

€8KTape

€20NL SAS

€300BC SATA

€220SAS

€600AFA Flash

€15KCPU Cache (L3)

€120MioDRAM

€30K

Data Management Data ProtectionData Analysis

Low

High

Page 6: Things to Consider for Your Next Generation Storage Landscape

5 Copyright 2014 FUJITSU

Reduction of storage related cost

Initial CAPEX – usually good with all vendors

CAPEX for Upgrades

OPEX to run the system

License Model of various vendors

Training Costs and overhead to administer the systems

Page 7: Things to Consider for Your Next Generation Storage Landscape

6 Copyright 2014 FUJITSU

Flexible family architecture for data growth

DX200 DX500DX100 DX600 DX8700DX60

Availability, Performance

Ca

pa

city

A seamless family design allows to grow with the business

ETERNUS DX offers extensive scalability within a model

ETERNUS DX allows to scale by upgrading to bigger model within the range

Page 8: Things to Consider for Your Next Generation Storage Landscape

7 Copyright 2014 FUJITSU

Reduction of storage related cost

Very few, inexpensive software licenses, most of the

features are free of charge, already included in the product

Identical features & licenses in ALL ETERNUS DX models, box based

Forward upgrade pricing for upgrades possible

NO! capacity based license model

NO! hidden costs at all

Page 9: Things to Consider for Your Next Generation Storage Landscape

8 Copyright 2014 FUJITSU

"Our new Fujitsu ETERNUS

systems have enabled us to

increase our storage capacities

by more than 40% whilst reducing

energy costs by 45%. Ultimately,

this will allow us to save more than

€500,000 over the next five years."

Carsten Meyer-Ruehen,

CTO Price Waterhouse Coopers, Germany

Higher

consolidation

capabilities and

faster ROI

Page 10: Things to Consider for Your Next Generation Storage Landscape

9 Copyright 2014 FUJITSU

Reduction of storage related cost

Full support for "hot" data centers (operating at 40° Celsius intake)

Consolidation of Back up tasks and efforts

Transparent and automated management of tape

TSM optimization

Deduplication availability for small business

Lowest energy consumption in the industry

Page 11: Things to Consider for Your Next Generation Storage Landscape

10 Copyright 2014 FUJITSU

ETERNUS CS Backup Appliances

Integrated appliance incl. backup SW

ETERNUS CS200c (start in EMEA)

Includes CommVault Simpana software and licenses

For disk backup and file archiving up to 96 TB

Deduplication, replication functionality

ETERNUS CS8000

Unified data protection platform for disk, tape and cloud

Complete consolidation and virtualization of backup IT

Unmatched scale-out scalability up to 22 PB

Leading DR and HA technology

ETERNUS CS8000

Easy to use backup to disk appliances

Deduplication, replication functionality

Modular scalability up to 320 TB

Target appliance SW independent

Page 12: Things to Consider for Your Next Generation Storage Landscape

11 Copyright 2014 FUJITSU

Chapter

1Reduction of

storage related cost

Chapter

2Data Availability

Chapter

3Supporting

the business

Storage

considerations

Page 13: Things to Consider for Your Next Generation Storage Landscape

12 Copyright 2014 FUJITSU

Business continuity thanks to Storage Cluster

If there is a primary storage or site failure, the

secondary storage takes over identities (IDs)

I/O is continued by the secondary

ETERNUX DX system transparently

Failover can be executed in both directions

and between different ETERNUS DX models

100% data availability

Server

I/O Access

Primary

ETERNUS DX

Secondary

ETERNUS DX

Remote Copy

Page 14: Things to Consider for Your Next Generation Storage Landscape

13 Copyright 2014 FUJITSU

Fast Recovery

The rebuild time for a 1TB Disk is reduced to max. 90 min. (past: 9h – several days).

Divides a logical volume to several sections, and distributes them to several HDDs

At disk failure, rebuild is executed simultaneously among the reserved areas, hence speeded up

Reserved~

Parity31

Disk#0

X~

ReservedParity

2

Disk#1

Y~5

ReservedParity

Disk#2

Parity~

4Reserved

Disk#3

Reserved

Disk#n

Fast Rebuild Pool

Reserved~

Parity31

Disk#0

X~

Parity

Disk#1

Y~53

Parity

Disk#2

Parity~641

Disk#3

Reserved

Disk#n

Parity2

Page 15: Things to Consider for Your Next Generation Storage Landscape

14 Copyright 2014 FUJITSU

Customer based services and advantages

Services

Call home features and remote diagnostic services

Direct 2nd and 3rd level support out of Germany

Proactive services like health checks, performance

optimization and reporting

Direct access to the

development team

Fujitsu

service personal

Product based services

Proactive Support Services

Call Home Features

Dedicated Consulting services

Page 16: Things to Consider for Your Next Generation Storage Landscape

"Fujitsu is boringly reliable,

and as a technical person

I will take that every time.

I don’t want exciting or

unpredictable; I want it

to do the same thing

every time."

John Herd,

University Campus Suffolk

Engineered for

performance

& reliability

Page 17: Things to Consider for Your Next Generation Storage Landscape

16 Copyright 2014 FUJITSU

ETERNUS CS8000 – Unified Data Protection Platform

Virtualizes all target media creating

one logical data protection platform

Radically consolidates target systems

Delivers an uniform management

of tapes, disk and deduplicated disks

Up to more than 150TB/h throughput

Up to 22.2PB capacity (unreduced)

Up to 4.8PB deduplication store (unreduced)

Automatically manages data mirroring

and replications with remote locations

Manages media refresh and migration

Production Data

MainframesUNIX Servers

incl. Exadata×86 Servers

Backup software Archive software

Back-end

targets

ETERNUS CS8000

Unified Data Protection Platform

Disks Dedup disk

Disk caches/

targetsDedup Dedup

Tape WORM Cloud

Page 18: Things to Consider for Your Next Generation Storage Landscape

17 Copyright 2014 FUJITSU

Site A

ETERNUS

CS8000

VTL/NAS

disk

Asynchronous – long

distance – replication

Site B

ETERNUS

CS8000

VTL/NAS

disk

Disaster resiliency

Site B

Site A

Long distance

tape

ETERNUS

CS8000

VTL/NAS

disk

Tape Tape

Synchronous

mirroring

Site A Site B

ETERNUS CS8000

CACHE MIRROR

VTL disk

VTL dedup

disk

NAS disk

Dedup Dedup

Page 19: Things to Consider for Your Next Generation Storage Landscape

18 Copyright 2014 FUJITSU

Chapter

1Reduction of

storage related cost

Chapter

2Data Availability

Chapter

3Supporting

the business

Storage

considerations

Page 20: Things to Consider for Your Next Generation Storage Landscape

19 Copyright 2014 FUJITSU

Optimal Data AllocationAutomated Storage Tiering

Optimal drive selection & automated data allocation improves performance and reduces cost

Management

server

ETERNUS SF

Storage Cruiser

LANCommand for data relocation by monitoring access frequency ETERNUS DX100 S3/DX200 S3

DX500 S3/DX600 S3

Access frequency/

Drive price

LUN

High

Low

Automatic data relocation

Tier 0 Minimizes response time

Tier 1

Tier 2 Reduces storage cost

Optimized to maximum efficiency with 252 MB Block Size

Page 21: Things to Consider for Your Next Generation Storage Landscape

20 Copyright 2014 FUJITSU

Automated Quality-of-Service management

Collect performance data ETERNUS

Automated

QoS

1

2

3

Compare required and measured performance data

Adjusting system parameters to

achieve the required response

time per application

User defines requested

response time

Page 22: Things to Consider for Your Next Generation Storage Landscape

21 Copyright 2014 FUJITSU

Delivering incredible SPC-1 results

Record breaking SPC benchmark results

ETERNUS DX200 S3

Response time of 0.63 milliseconds under 100% load

Highest IOPS for an entry storage

Impressive price-performance

ratio of $0.77/SPC-1 IOPS™

1 Official results are available at: http://www.storageperformance.org/results/benchmark_results_spc1_active/#fujitsu_spc1 | 2 Input/output performance per second

Model

ETERNUS DX200 S3

ETERNUS DX600 S3

IOPS2

200,000

320,000

Response time (ms)

0.63

0.60

ETERNUS DX600 S3

Best SPC-1 result for dual controller mid-range

Response time of just 0.61 milliseconds under full load

Outstanding price performance

ratio of $1.54/SPC-1IOPS™

2 1 3

Benchmark

records

SPC-11

Page 23: Things to Consider for Your Next Generation Storage Landscape

22 Copyright 2014 FUJITSU

“We have very high

expectations towards a storage

vendor. Downtime is not an

option and with the DX600 we

can perform real time data

base quires now, providing

real benefit to our business ."

Robert Gallinat; Projekt Consultant

GKL Marketing-Marktforschung

Better

business

application

support

Page 24: Things to Consider for Your Next Generation Storage Landscape

23 Copyright 2014 FUJITSU

The Petabyte Divide needs new storage

New Storage Architectures

Traditional Storage Systems

0.5 PB 1 PB 10 PB 20 PB 100 PB

Traditional RAID Storage Systems face their

limits when crossing the Petabyte divide

High RAID rebuild times, high risk

Exponentially rising costs for HA

Over or under provisioning

due to unexpected data growth

Extreme data migration durations

Significant issues with (planned) downtime

Costs per capacity

Performance issues

Need for new architectures

Page 25: Things to Consider for Your Next Generation Storage Landscape

24 Copyright 2014 FUJITSU

ETERNUS CD10000 – Hyper scale Storage

Cloud Storage Sync & Share Archive File Service

Object Level

Access

Block Level

Access

File Level

Access

ET

ER

NU

S C

D1

00

00

Fujitsu management extensions

Ceph Storage Software

Pe

rfo

rma

nce

No

de

s Ca

pa

city

No

de

s

Infiniband Backend Network

10 GbE Frontend Network

Redundant Array of Independent Notes

Hyper-scale and software defined storage

Up to 200 nodes

Up to 50 PB data

Based on Industry Standard x86 Servers, Ceph/

Open Stack software, Fujitsu add-on functions

Truly unified: block, object and file access

By offering a complete appliance with

end-to-end maintenance ETERNUS CD10000

makes OpenStack-based storage enterprise ready

Page 26: Things to Consider for Your Next Generation Storage Landscape

25 Copyright 2014 FUJITSU

Fujitsu Storage Portfolio

Age

RTO

Cost

per TB

0 days 1+ years30+ days Infinite90+ daysHoursSec.Nanosec.

Milliseconds Seconds Hours DaysMinutesDismiss Microsec.

SSD MLC

€8KTape

€20NL SAS

€300BC SATA

€220SAS

€600AFA Flash

€15KCPU Cache (L3)

€120MioDRAM

€30K

Data Management Data ProtectionData Analysis

Eternus DX/CD

NetApp FAS

Tier 2:

Secondary Storage

Eternus DX/CS/CD

NetApp FAS

Tier 3:

Long-term Storage

Eternus LT

Eternus CS

Tier 1:

Primary Storage

Tier 0:

Flash Storage

Eternus DX 200F

Low

High

Page 27: Things to Consider for Your Next Generation Storage Landscape

26 Copyright 2014 FUJITSU

Key Take aways

Reduce the

administrative efforts

through automation

and consolidation

Make sensible use

of new technology,

flash, high capacity

drives, SDS

Prepare for

the PetaByte

Generation

Ensure a fair

treatment by your

selected vendor

Things to consider for your next

generation storage landscape

Page 28: Things to Consider for Your Next Generation Storage Landscape

27 Copyright 2014 FUJITSU

Page 29: Things to Consider for Your Next Generation Storage Landscape

28 Copyright 2014 FUJITSU

"With this project we are

taking a big step toward

future electronic, efficient

and technologically advanced

processes that allow us to

improve service to citizens."

José la Mata,

Ministry of Justice, Spain

Better

business

application

support