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The 5 D's of Innovation

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Page 1: The 5 D's of Innovation
Page 2: The 5 D's of Innovation

Innovation process created a bottleneck

– too many competing priorities within

one discipline without clear lines of

ownership, or clarification or roles and

responsibilities. Process was reactive

instead of proactive

Page 3: The 5 D's of Innovation

We are driven to improve the speed, number

and impact of ideas we produce as an

organization in a synergistic and efficient way.

Page 4: The 5 D's of Innovation

DESIRED OUTCOMES • To ensure that our services are sustainable and relevant over the long term

• To facilitate team members working together more effectively with clear definition of expectations

• To provide a transparent view into all development projects for all staff

• To define success factors and measure against them

Page 5: The 5 D's of Innovation

PLAYERS:Project Champion / Product Manager – Responsible for taking the project from beginning to end as well as communicating progress inside and outside of the team. Also responsible for assembling the resources needed to achieve the goals of each phase.

Phase Team Members – Comprised of resources and stakeholders that work together to meet the goals of each phase. The team members will deliver to the Product Manager.

Page 6: The 5 D's of Innovation
Page 7: The 5 D's of Innovation

DELIVERABLES

•Published “Discovery Phase” (of Product Development Document)

•Completed Idea Score Card

•Published and Implemented Communication Plan

PURPOSE

To identify the high-level problem to be solved, user profile, desired outcomes and possible solutions by drawing out all input and advice (from client, SME and stakeholders) in this early phase.

Page 8: The 5 D's of Innovation

ACTION STEPS

• Complete “Discovery Phase” which includes:• Background Information • Client / User Need and Profile• Desired Outcomes• Possible Solutions

• Complete Idea Score Card – based on:• Alignment with Aileron’s goals• Impact to client• Estimated ROI

• Publish and Implement Communication Plan

Page 9: The 5 D's of Innovation

DELIVERABLES

•Published “Define” Phase (of Product Development Document)

•Updated Idea Score Card

•“Go”, “No-Go” or “Hold” decision

•Published and Implemented Communication Plan

PURPOSE

To outline the explicit deliverables, requirements (solution and system) and success criteria.

To identify the scope and attractiveness of the project which will enable a “Go”, “No-Go” or “Hold” decision before investing in development.

Page 10: The 5 D's of Innovation

ACTION STEPS

• Complete “Define Phase” which includes:

• Refinement of client need, user profile and desired outcomes• Desired level of performance • Selection of best solution• List of all project deliverables• Success criteria definition

• Update Idea Score Card

• Publish Communication plan (pipelining)

Page 11: The 5 D's of Innovation

DELIVERABLES

•Published “Development Phase” (of Product Development Document)

•Testable Prototype

•Testable Marketing, Delivery and Support Materials

•Published Marketing and Training Plans

•Dress Rehearsal Plan

•Published and Implemented Communication Plan (pipelining)

PURPOSE

To iteratively prototype a solution that satisfies the client needs and is based on service outcomes.

Page 12: The 5 D's of Innovation

ACTION STEPS

•Complete “Development Phase” of Product Development Template which includes:

• Choose the delivery methods, instructional / training strategies and technologies for service

• Iteratively develop the product, messaging and support materials

• Outline the sequence and pace of pilot and delivery

• Outline the desired measurements for the outcomes

Page 13: The 5 D's of Innovation

DELIVERABLES

•Published “Dress Rehearsal” (of Product Development Document)

• “Go”, “No-Go” or “Hold” decision

•Published and Implemented Communication Plan (pipelining)

PURPOSE

To test run the solution, delivery, messaging and supporting materials with a controlled group that represents our target population to validate our solution

Page 14: The 5 D's of Innovation

ACTION STEPS

• Pilot the product

• Pilot the delivery process

• Train resources and support services

• Identify revisions

Page 15: The 5 D's of Innovation

DELIVERABLES

•Published Deliver Phase (of Product Development Document) including:

• Detailed marketing and training plan

• Change documentation

•Published Communication plan (pipelining)

• Published Lessons Learned for process manager

PURPOSE

To implement the solution with our clients and execution of the deployment plan.

Page 16: The 5 D's of Innovation

ACTION STEPS

•Execution of communication and marketing plan

•Execution of service

•Measurement of success

• Collect and propose service changes identified for next cycle

• Collect and propose processes changes for next cycle