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Represented by:The Creative Partners Group
August 2008
PRESENTED TO
TARGET
Agenda
• About Trikke• Human Powered Carving Vehicles (“HPV”)• Trikke on Target.com• New Products for 2008/09• Trikke Active Media Platform
• GreenLane Cause• Major Retailer Program and Roll-Out 2008/09
About Trikke
• Based in Buellton, CA (Santa Barbara County)• Established in 2000 • CEO involvement with Razor USA• Patented “Carving” Propulsion Technology
• Over 300,000 Trikke CVs shipped around the globe• 25 Employees and Growing Fast• Manufactured/Assembled in China• Two New Products Just Announced
– Tribred Electric Carving Vehicle (Hybrid)– Skki
• Media and Lifestyle Division Just Announced
“HPV” Carving Vehicles
Trikke onTarget.com
• Trikke CVs: proven impulse consumer purchase• Target.com selling since June ‘08 (HPV only)• Desire to expand into Target Stores
• Additional Considerations (New products with New Markets and New Benefits)– Trikke Tribred “Electric”– Skki
Trikke Tribred “Electric”
NEW PRODUCT
The Skki
NEW PRODUCT
Media & Lifestyle Platform
• Develop Trikke as a competitive sports platform and lifestyle
• Sports management and marketing teams in place
• Produce National and Local Trikke Festivals (All Seasons)
• Grassroots partnerships with local market sports franchise operators – local retail activation
• Jeep48Straight TrikkeCross (CBS)• Promote the GreenLane Cause
and Sustainability• Trikke Brand and Product
Integration• Retailer Integration and
Sponsorship• Develop Trikke online media and
social community
The Trikke/Target Relationship
• Volume Purchase Program– HPV– Tribred (* period-exclusive offered for the Free- Reign Model)– Skki
• TARGET becomes major sponsor of the Trikke Media Platform (48Straight, live “Green” events/festivals, national/local media, online community) Formula % wholesale purchases pass-through model to include other Target brands
• GreenLane Cause - Attaches Target to Social Responsibility Movement
ONLINE MEDIA
Click Here to view Trikke videos and press releases.