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SUBMITTING APPS AND GAMES
TO THE AMAZON APPSTORE
PETER HEINRICHDEVELOPER EVANGELIST, AMAZON
@PeterDotGames
peterheinrich
IT'S EASY TO PUBLISH YOUR
EXISTING ANDROID APPS.
75% OF APPS JUST WORK.
• Most apps work without changes.
• Test compatibility in 90 seconds with our
drag-and-drop automated test widget.
Source: https://developer.amazon.com/public/support/submitting-your-app
Preparing Your Metadata
DESCRIBE YOUR APP’S
FEATURES IN DETAIL.
TITLE, RICH DESCRIPTION.
• Required: o Title
o Short description, 1,200 characters max
o Long description, 4,000 characters max
o 3 or more product feature bullet points
• Optional: o Keyword search terms to increase discoverability
HIGH QUALITY IMAGES.
YOU CAN USE EXISITING ASSETS.
• Required: o Small icon, 114 x 114px
o Large icon, 512 x 512px
o 3 or more screenshots, at least 800 x 480px
• Optional: o Promotional image, 1024 x 500px
o Up to 5 videos 720-1080px wide
TIPS, FLY THROUGH TESTING.
FEW THINGS YOU CAN DO.
• Link to Amazon
• Check for missing, incorrect content
• Verify functionality
• Test on target devices, resolutions
• Ensure accuracy of icon, description
Test Compatibility
AUTOMATED TESTING
SERVICE.
CHECK COMPATIBILITY
(90 SECONDS OR LESS).
• Checks for unsupported API calls.
• Detects problems in manifest.
• Includes physical device testing.
• Drag and drop interface.
• No developer account necessary.
ATS widget at https://developer.amazon.com/public
Drag and Drop Your APKSTEP 1
STEP 2Any issues (and their solutions) will be highlighted.
Check Your ResultsSTEP 2
See test events, memory & CPU usage, logcat and screenshots
Drill Down to See SpecificsSTEP 3
The Submission Process
Register for free at https://developer.amazon.com/login.html.
Log Into the Developer PortalSTEP 1
Targeting Android devices includes Fire tablets, Fire TV, etc.
Add a New Android App STEP 2
Specify the app name and category.
Complete Submission Form STEP 3
Indicate where and when to publish; how much to charge.
Specify Availability & PricingSTEP 4
Make them detailed and evocative.
Add a Description & KeywordsSTEP 5
Choose art assets that make your app shine.
Upload Icon & ScreenshotsSTEP 6
Indicate level of cartoon violence, profanity, etc.
Specify Content RatingSTEP 7
You will be asked to indicate supported devices.
Upload Your APKSTEP 8
Click Submit App from the General Information tab.
Publish!STEP 9
The Approval Process
YOUR APP WILL BE TESTED.
WE EVALUATE SEVERAL CRITERIA.
• General polish – Attractive, well-thought-
out UI, grammatically correct, etc.)
• Capabilities – Doesn't use disallowed
permissions.
• App Behavior on Device – Well-behaved
and performance.
APPROVAL STATUS APPEARS ON
YOUR DASHBOARD.
TRACK YOUR APP'S
PROGRESS.
• Log on to the Developer Portal.
• Find your app in the Dashboard on the
home page.
• You will also receive an email when your
app is accepted (or a problem arises).
SUBMITTING BINARY UPDATES
AND BUG FIXES.
UPDATING YOUR APP.
• You can't update an app if it is currently in
the Amazon review process.
• You can update the binary file, media
assets, or other assets of your app.
• Click your app's Upcoming Version link to
be guided through the process.
SUBMITTING YOUR APPS
https://developer.amazon.com/public/support/submitting-your-app
APP SUBMISSION FAQ
https://developer.amazon.com/public/support/faq
AMAZON DEVELOPER PORTAL
https://developer.amazon.com/public
CONTACT US
https://developer.amazon.com/public/support/contact/contact-us
MORE INFORMATION