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1 © ASL BiSL Foundation @marksmalley UNICOM, London, 26 March 2015 Mark Smalley, The IT Paradigmologist

Strategies and Challenges of ALM

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Page 1: Strategies and Challenges of ALM

1© ASL BiSL Foundation @marksmalley

UNICOM, London, 26 March 2015

Mark Smalley, The IT Paradigmologist

Page 2: Strategies and Challenges of ALM

2© ASL BiSL Foundation @marksmalley

Happ

ines

s (%

)

Manager

Prog

ram

mer Consultant

Paradigmologist

Work is more fun than fun – Noël Coward[Smalley.I

T]

THE SERVICE MANAGEMENT

INAUGURAL CONGRESS

The IT Paradigmologist

Page 3: Strategies and Challenges of ALM

3© ASL BiSL Foundation @marksmalley

• Do ALM the Dutch Way – Mark Smalley, ASL BiSL Foundation• What’s the future of ALM? – Toby Marsden, HP

Lunch• Agile in offshore –WooHoo or BooHoo? – Ian Southward, Arrk Group• ALM in the cloud? Customer decision points – Giles Davies,

Microsoft• From ALM to DevOps – Bola Rotibi, Creative Intellect Consulting

Ltd.

Tea and Coffee Break• Addressing Cybersecurity Early and Throughout the Lifecycle – Paul

Nielsen, SEI • Killing Products, the sharp end of ALM – Joanna Newman, Ericsson• Panel: afternoon speakers

Drinks reception

Programme

Page 4: Strategies and Challenges of ALM

4© ASL BiSL Foundation @marksmalley

Labeling of axes is crucial @Pascallisch

The power of perspective

Page 5: Strategies and Challenges of ALM

5@marksmalley© ASL BiSL Foundation

EngagementOffer, Agreement

Environment Environment

OutputCompensation

Outcome

Relationship

ConsumerServiceactProvider

R

esou

rces

Inte

nt Intent R

esources

Adaptive Service Model ©www.takingserviceforward.com

Page 6: Strategies and Challenges of ALM

6© ASL BiSL Foundation @marksmalley

Identify

The IT value circle

Mgmt AD/AM

Users ITSM

Benefit

Use

Demand

Supply

Consume

Provide

Evaluate

Apply

SpecifyDevelop

Deploy

RunSupport

Info/DataApplications

Infrastructure

Page 7: Strategies and Challenges of ALM

7© ASL BiSL Foundation @marksmalley

SuppliersPartners

The rise and fall and resurrection of the centralized IT department

Mgmt AD/AM

Users ITSM

CustomersSuppliersPartners

I&T SuppliersPartners

Custodian &

Retailer

Page 8: Strategies and Challenges of ALM

8© ASL BiSL Foundation @marksmalley

Benefits, costs and risks

Profit

Revenue

Cost

Differentbusiness

Better IT functionality

Quicker delivery of IT

Fewer/shorterIT outages

Cheape r/fewerIT resources

Moreefficient IT

LowerOPEX

More sales

‘Benefits Logic’Alex Wortmann

Higherprices

LowerCAPEX

Betterproducts

Betterrelationships

More efficient

Cheaper/fewerresources

Moreinnovative

DevOpsLite

Sales 101

NOT HOT