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Social Media for Organizations: Enjoy Your Own Party Amy Sample Ward AmySampleWard.org This webinar is part of the membership series from www.lorijacobwith.com

Social Media for Organizations: Enjoy Your Own Party

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This is a beginner level introduction to social media for nonprofit organizations; presented as a webinar for Lori Jacobwith on May 6, 2010 by Amy Sample Ward. To connect or learn more visit amysampleward.org

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Page 1: Social Media for Organizations: Enjoy Your Own Party

Social Media for Organizations:

Enjoy Your Own PartyAmy Sample Ward

AmySampleWard.org

This webinar is part of the membershipseries from www.lorijacobwith.com

Page 2: Social Media for Organizations: Enjoy Your Own Party

Agenda

• What is social media?• How does social media fit with your organization’s current work?• How can you get started?• What can you do today?• Where can you learn more?

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What is social media?

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How does it fit: The Kitchen

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How does it fit: Make Connections

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How does it fit: Shared Content

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How does it fit: Signposting

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Getting Started: Listening

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Listening: RSS

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Listening: RSS

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Listening: Google Alerts

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Listening: Twitter

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Listening: Dashboard

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Listening: Dashboard

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Getting Started: Joining

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Joining: Comments

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Joining: Comments

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Joining: Signposting

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Getting Started: Creating

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Creating: Profiles

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Profiles: Be Real

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Profiles: Be Engaging

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Profiles: Be Valuable

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Creating: Content

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What You Can Do Today

• Start listening:• Subscribe to blogs or news• Set up Google Alerts• Set up a listening dashboard

• Start asking:• Where do you go?• What do you do?• What do you want to do with us?

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Photo Credits• Slide 1: http://www.flickr.com/photos/pinksherbet/345653550/• Slide 3: http://www.flickr.com/photos/intersectionconsulting/4044928121/• Slide 4: http://www.flickr.com/photos/wonderlane/2986252088/• Slide 5: http://www.flickr.com/photos/x-ray_delta_one/4167751227/• Slide 6: http://www.flickr.com/photos/the_moog/348347334/• Slide 7: http://www.flickr.com/photos/pinksherbet/2978863444/• Slide 8: http://www.flickr.com/photos/doctabu/443262049/• Slide 15: http://www.flickr.com/photos/billiejoesentourage/3730330633/• Slide 19: http://www.flickr.com/photos/tripletri/3395716436/• Slide 20: http://www.flickr.com/photos/ivanwalsh/3677282034/• Slide 21: http://www.flickr.com/photos/foxtongue/687861111/• Slide 22: http://www.flickr.com/photos/aadplus/3036857920/• Slide 23: http://www.flickr.com/photos/tsmall/3673567823/• Slide 24: http://www.flickr.com/photos/jagwired/3091227429/• Slide 24: http://www.flickr.com/photos/jagwired/3092068214/• Slide 24: http://www.flickr.com/photos/jagwired/3091227573/• Slide 29: http://www.flickr.com/photos/ww4f/2526809770/

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ResourcesHow to create a listening dashboard step-by-step: http://amysampleward.org/2009/10/27/how-to-create-a-listening-dashboard-for-your-organization/

Netvibes (RSS Reader): http://netvibes.com

Google Alerts: http://alerts.google.com

Google Reader (RSS Reader): http://reader.google.com

Google Blog Search: http://blog.google.com

Technorati: http://technorati.com

Twitter Search: http://search.twitter.com

TechSoup: http://techsoup.org

We Are Media Project: http://wearemedia.org

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ConnectAmySampleWard.orgTwitter: @amyrsward

Email: [email protected]

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Questions?