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Purchase-Based Personalization for Local Commerce Yukai@RewardMe.com 714-273-7088

RewardMe Private Investor Deck

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REWARDME.COM

WHO WE AREYu-kai Chou (CEO): 6 years entrepreneur experience; CEO of Viralogy and FDCareer; Regular Lecturer/Speaker on Geolocation and Gamification at Stanford, Google, SVC Wireless, Draper Richards Retreat; BA from UCLA.

Adam Gervin (VP-BizDev): Entrepreneur with $1 Billion in Exits - OneBox.com (sold to OpenWave ), VerdiSoft (sold to Yahoo!), Caustic Graphics (sold to Imagination), SEVEN Networks (profitable and #2 after RIM). MD from Stanford and BS from Yale.

Stephen Johnson (CPO): 15 years of programmingexperience. CTO of Viralogy and FDCareer; Lead Developer at Bunchball, a gaming mechanics startup ($2M in revenue within 1 year with customers like NBC, P&G, Victoriaʼs Secret). BA & BS from UCLA.

Jun Loayza (CMO): President of SocialMediaMarketing.com of SEOP. Grew to $12M in revenue with customers like LG, Leviʼs, and Activision. CMO of Viralogy and FDCareer. Cofounder of Untemplater. Hired, trained, and managed a 25-person sales team. BA from UCLA.

REWARDME.COM

OPPORTUNITY

REWARDME.COM

Recommendation Engine

Upsell/Cross-Selling

Cart Abandonment

Wish List

Loyalty Rewards

Social MediaSocial Analytics

Mobile Marketing

Feedback Management

OPPORTUNITY

REWARDME.COM

50%+ Revenue

Lift

Recommendation Engine

Upsell/Cross-Selling

Cart Abandonment

Wish List

Loyalty Rewards

Social MediaSocial Analytics

Mobile Marketing

Feedback Management

OPPORTUNITY

REWARDME.COM

Offline

OPPORTUNITY

REWARDME.COM

Offline

OPPORTUNITY

Real-time data accessInteractive UI

REWARDME.COM

Offline

OPPORTUNITY

REWARDME.COM

Offline

OPPORTUNITY

Record Transactions......

Print Receipts......Display numbers......

REWARDME.COM

Offline

OPPORTUNITY

60% of Offline Stores fail within 3 years

REWARDME.COM

Offline

OPPORTUNITY

Real-time data accessInteractive UI

REWARDME.COM

50%+ Revenue

Lift

Recommendation Engine

Upsell/Cross-Selling

Cart Abandonment

Wish List

Loyalty Rewards

Social MediaSocial Analytics

Mobile Marketing

Feedback Management

Offline

OPPORTUNITY

REWARDME.COM

Offline

We enable the “Inevitable Future” of Socially Connected and Data-driven sales

for Local Stores

OPPORTUNITY

RewardMe In Store

REWARDME.COM

[email protected] | (888) 255-2512 | www.RewardMe.com

3. Influence customer behavior in Real-time

1. Capture customer data at POS with Loyalty

2. Intelligently segment customer preferences

How CRMs SHOULD Work

[email protected] | (888) 255-2512 | www.RewardMe.com

3. Influence customer behavior in Real-time

1. Capture customer data at POS with Loyalty

2. Intelligently segment customer preferences

How CRMs SHOULD Work

[email protected] | (888) 255-2512 | www.RewardMe.com

Better Loyalty Engagement

3. Influence customer behavior in Real-time

1. Capture customer data at POS with Loyalty

2. Intelligently segment customer preferences

How CRMs SHOULD Work

[email protected] | (888) 255-2512 | www.RewardMe.com

1. Capture customer data at POS with Loyalty

2. Intelligently segment customer preferences

3. Influence customer behavior

How CRMs SHOULD Work

Better Loyalty Engagement

[email protected] | (888) 255-2512 | www.RewardMe.com

3. Influence customer behavior

Better Business Intelligence

2. Intelligently segment customer preferences

1. Capture customer data at POS with Loyalty

How CRMs SHOULD Work

[email protected] | (888) 255-2512 | www.RewardMe.com

Better Business Intelligence

3. Influence customer behavior in Real-time

1. Capture customer data at POS with Loyalty

2. Intelligently segment customer preferences

How CRMs SHOULD Work

[email protected] | (888) 255-2512 | www.RewardMe.com

Better Customer Relationship

3. Influence customer behavior in Real-time

1. Capture customer data at POS with Loyalty

2. Intelligently segment customer preferences

How CRMs SHOULD Work

[email protected] | (888) 255-2512 | www.RewardMe.com

3. Influence customer behavior in Real-time

How CRMs SHOULD Work

1. Capture customer data at POS with Loyalty

2. Intelligently segment customer preferences

Real-time Intelligent CRM

MOBILE MARKETING

SOCIAL DATA

SOLUTION

SHARING

MOBILE PURCHASES

PURCHASE DATA

REWARDS DATA

SKU-level

MOBILE MARKETING

SOCIAL DATA

SOLUTION

SHARING

MOBILE PURCHASES

PURCHASE DATA

REWARDS DATA

Real-Time Personalization & Rewards

SKU-level

MOBILE MARKETING

SOCIAL DATA

SOLUTION

SHARING

MOBILE PURCHASES

PURCHASE DATA

REWARDS DATA

Real-Time Personalization & Rewards

Patents

2011 © RewardMe, Inc. Private & Confidential

RewardMe Platform

RewardMe Platform

?Homegrownor 3rd Party

Loyalty Program

Social Sharing

Mobile Marketing

Social Analytics

Smart Upsell

Survey & Feedback

Real-Time Intelligence

POS CRM + Existing Loyalty Program

2011 © RewardMe, Inc. Private & Confidential

3rd party developers can build modules that utilize our real-time Social and Purchase Data

Loyalty Program

Social Sharing

Mobile Marketing

Social Analytics

Smart Upsell

Survey & Feedback

Real-Time Intelligence ?

Homegrownor 3rd Party

RewardMe Platform

REWARDME.COM

Differentiation1. Market Focus: most loyalty solutions target mom & pop stores.

RewardMe successfully targets large chains.

2. Gets SKU-Level Data: most loyalty solutions only get frequency data (visits). RewardMe knows it all.

3. Designed for Mainstream: most new loyalty solutions require a smartphone or non-mainstream behavior. Everyone can use RewardMe.

4. Convenience & Speed: most loyalty solutions require finding/unlocking phone + finding/loading app OR stuffing wallet with physical cards. RewardMe only adds 1 more second to transactions.

5. Product Outlook: most solutions are just built for loyalty; RewardMe has infrastructure for real-time business intelligence and platform play. Loyalty is just the flagship module and carrot that gets the data.

"While there are many loyalty products in the market, RewardMe innovates towards delivering great value by empowering businesses with deep and actionable knowledge of their customers in realtime."

-HP Jin, CEO of TeleNav (NASDAQ: TNAV)

REWARDME.COM

Business Model

Stores pay for hardware

$75-$150/mo Service Fee per location

SoLoMo Targeting

Mobile Purchasing

REWARDME.COM

Customer Case:

RewardMe users pay

14.5% more

16% of ALL daily purchases

(9% - 41% range)

50,000Purchase Check-ins

45.7% Check-ins from Repeat Users

Based on 16 Texas Stores over 4 months

REWARDME.COM

Sales and Marketing

REWARDME.COM

Evaluation

Negotiations(VP+ Level)

Pilot

Full Rollout

Traction

REWARDME.COM

Hardware & Scalability1. RewardMe is software: iPads (or tablets) are becoming

commodity

2. Focusing on brands: focusing on brands allows RewardMe to scale nationwide with focused support (i.e. OLO or BVI Networks)

3. Inbound Self-Serve: brands using RewardMe attracts smaller stores to signup from our website

4. Implementation Partners: RewardMe works with implementation partners that have contractors in every state to deploy our product

5. Data DOES scale: our real value metric is in data, and each store continuously captures more data for us (100% of stores not required to capture 100% of the consumers)

REWARDME.COM

Funding• 2011: Raised ~$1M Seed Round to launch beta

product, iterate, launch in first chain, achieve product/market fit, get pilot in first national chain

• 2012: Raise $5M to scale up business -light up national brands, scale up sales, expand developer team, relaunch iPhone/Android App, and push out business intelligence features

• 18 months runway: Marketing/Bizdev(35%), Tech(25%), G&A(25%), Customer Support(15%)

REWARDME.COM

Social Proof

“Top 10 Private Companies to Watch”-AlwaysOn, Global250

Top 3 “Best Commercial App” Finalist at First LBS Awards (behind Groupon)

“We’ve looked at Sundrop Mobile and Plum Rewards, and you guys by far have the best thought-out solution.”

-Steve Davidson, President and CEO of Robeks

Mooyah loves RewardMe!

and we know you will too

Yu-kai Chou

714.273.7088

[email protected]

1. HUGE Market

2. Experienced/Successful Team

3. Product Leadership

4. Unique IP

5. Strong Differentiation

6. Success in Enterprise sales

Summary