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Please, be social.
SOCIAL MEDIA: YESTERDAY, TODAY & TOMORROW
Presented by @muzroyale / #BeSocial
History.
WHAT THE HELL JUST HAPPENED?
(Un) natural progressionDICTIONARIES, JOBS, BREAKFAST
WikipediaREFERENCE BOOKS SUCK. LET’S CROWDSOURCE KNOWLEDGE FROM NERDS
LinkedInI WANT MY DREAM JOB. SURE, I’LL UPLOAD MY CV
Myspace (and later… Twitter)I LOVE MUSIC AND STUFF, I WANT TO FIND PEOPLE WHO ARE LIKE ME!
FacebookI DON’T WANT TO BE FAMOUS, I JUST WANT TO STAY CONNECTED
… Everything elseFACEBOOK’S NOT COOL. YOU KNOW WHAT’S COOL? OUR SITE / APP / IDEA!
Social Media Timeline
Wikipedia
2002 2004 2006
WordpressLinkedIn
2008 2010 2012
MyspaceFlickrFacebookGmail
*Pretty, not perfect
YouTubeMashable
TwitterWikileaks
iPhone
FacebookConnectApp Store
Foursquare
Social Media Timeline
Wikipedia
2002 2004 2006
WordpressLinkedIn
2008 2010 2012
MyspaceFlickrFacebookGmail
*Pretty, not perfect
YouTubeMashable
TwitterWikileaks
iPhone
FacebookConnectApp Store
Foursquare
“Our goal is not to build a platform, it’s to be across all of them”
Mark Zuckerberg, Facebook CEO
Today.
FAKE IT ‘TIL YOU MAKE IT
Good morning. Good afternoon.
Good night. Good gracious.
Yes, it’s everywhere.
That just means there’s more to get wrong.
Dear Diary / Blog / Tweeps,this guy I really like asked me out last Thursday, and we went out on a date on Friday, which went really well, and I’ve waited ‘til today to change my relationship status on Facebook…
I’m really nervous, I’m not sure why… Should I do it today or just wait?
Say hello toGENERATION CTRL + C
CONNECT
CHANGE
COLLABORATE
CURATE
CREATE
CONTENTCONTROL
The key to winning in social media is
#context.
In context.
Out of context.
Out of context… And out of control.
THE AVERAGE LARGE US COMPANY HAS
178 CORPORATE OWNED SOCIAL MEDIA
ACCOUNTS
The Future.IT’S CRAZY BRIGHT, AND IT COMES
IN YOUR FAVOURITE FLAVOUR
There is no such thing as future proofed.
There is only ‘future friendly’.
Change is inevitable.
But here’s just a few #predictions to chew on.
The iPhone 5, HD & XHD.
THIS YEAR WE WILL SEE THE SINGLE BIGGEST SMART PHONE RELEASE OF ALL TIME.
WHEN EVERYONE ON THE PLANET HAS ONE OF THESE IN THEIR POCKET, WE ARE ALL PUBLISHERS.
The Bank of Facebook.
THEY ALREADY HAVE ALL YOUR DETAILS TO ACT AS YOUR DIGITAL PASSPORT / ID ON THE WEB.
THEY ARE ALREADY F-ING UP GAMES, FINANCE & SHOPPING, SO DON’T BE SURPRISED WHEN THEY
ANNOUNCE FACEBOOK CREDITS JUST BECAME THE DEFAULT ONLINE DOLLAR.
Apple = Global Telco.
THEY CONTROL YOUR COMPUTER, YOUR MUSIC SOFTWARE, YOUR PHONE AND YOUR CONTENT.
WHY NOT SELL YOU THE DATA DOWNLOADS TOO?
Thank you.Your pal, @muzroyale