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The Mechanics behind Disruption How to Recognize the Black Swan World Business Dialogue Cologne, 13.-14. March 2014

Partake Mechanics behind Disruption_workshop_march2014

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Page 1: Partake Mechanics behind Disruption_workshop_march2014

The Mechanics behind Disruption How to Recognize the Black Swan World Business Dialogue

Cologne, 13.-14. March 2014

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partake AG Page

Summary

Disruption & Education

Can Design Thinking help to generate new and

disruptive ideas for our education systems?

- In 8 moderated teams we worked on current

challenges in education systems.

- In 70 minutes we worked on three questions and

identified key points.

- With Design Thinking methods we are able to change

perspective, collaborate better and to develop a new

understanding of given challenges.

Wow! So much is possible in just 70 minutes!

But did we really see a Black Swan?

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70 Minutes

8 Approaches

Wow!

80 People

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Summary

The Black Swan

A disruptive innovation often comes in form of a Black

Swan: “An event or occurrence that deviates beyond

what is normally expected of a situation and that would

be extremely difficult to predict” (Nassim Taleb, 2008).

The black swan:

- Has massive consequences.

- Comes as a surprise to the observer.

- Is rationalized in hindsight.

- Is context-sensitive, and depends on the perspective.

- Has the power to kill an industry.

Several Black Swans or disruptive innovations redefined

entire industries and markets. Think about Starbucks,

Ikea or iTunes. Established players were literally

overwhelmed by these new business models.

Industry disruption follows certain mechanisms, i.e:

- Quality and lifestyle

- Kill a dogma

- New Eco Systems

- Enable non-professionals to do professionals’ work

- Reframing

- and many more…

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01 Design Thinking

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Design Thinking

Innovations

The Partake model identifies markets that are on the brink of

disruption. It enables us to develop ideas into disruptive

business models.

Innovation with Design Thinking :

- Faster, more creative and more productive.

- The change of perspective leads to a new understanding

of challenges.

- This creates opportunities for completely new ideas and

solutions.

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Design Thinking process: understand, observe, point of view, ideate, prototype, test

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Design Thinking

Process

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Understand: Comprehend the challenge in its essential elements: stakeholder, situations etc.

Observe: Empathize the specific perspective of customers in order to be aware of people’s needs and develop insights.

Point of view: Concentrate the findings of understanding and observing in one statement: user + need + insight.

Ideate: Generate as many ideas as possible to find the best possible solution for the user needs.

Prototyping: Choose the best options to make the ideas tangible and communicable.

Test: Learn what works and what doesn’t so that you can iterate the prototype to come up with the best possible solution.

The ideal team consists of people who are very different in their professions, their origin, their nationality and cultural background. The goal is the greatest possible variety of perspectives.

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Design Thinking

Principles

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Fail early and often.

Do! Don’t talk.

Dare to be wild!

Avoid criticism.

Let’s have fun.

The quantity is it.

Stay focused.

There are no good ideas.

Build on ideas of others.

Be visual.

Leave your titles at the door.

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02 Rapid Prototyping

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Rapid Prototyping

Design Thinking & Education

You worked in groups with our Design Thinking experts to

answer the following questions:

- How can you educate yourself?

- How can you measure knowledge?

- What are the problems in the education system?

Throughout the session we built on your thoughts and ideas.

We developed them further and visualized them by building

rapid prototypes.

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Build on ideas of others.

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Rapid Prototyping

Design Thinking & Education

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Rapid Prototyping

Design Thinking & Education

In a fast forward session you experienced to work with Design

Thinking methods. This helped us to take a different

perspective on given challenges. Our approach created many

new ideas and helped to quickly develop them further into

rapid prototypes.

Key results

- Education needs to become more individual to foster

personal strengths.

- Education needs to include more peer-to-peer teaching

formats.

- Education needs to involve social aspects and to be available

for everybody.

- Education needs reforms on all levels: children‘s education

and higher education.

But did we really see a Black Swan?

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Be visual

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Rapid Prototyping

Recognizing the Black Swan?

Ideas from the workshop (Cluster)

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Life Coach

New Student/ Teacher

Work Scenario

Learn to Fail

Peer-to-Peer

Learning Platform

WiFi Baloon

Talent Support

Motivation Foundation

Individual Learning

Strategies

The Black Swan?

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03 Conclusion & Contact

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Conclusion

Recognizing the Black Swan?

The challenge is still on!

In a short time we were able to change perspectives and to

create many ideas. However, we didn’t question the systems we

belong to enough and couldn’t fully exploit disruptive potential.

The unexpected appearance of a Black Swan was ignored. This

displayed our inherent tendency to focus on known and given

challenges – and ignore the unexpected.

Possible options to increase the disruptive character of three

reoccurring concepts in a next step:

- Peer-to-peer education: No more schools or universities -

we only learn from and with our peers.

- Life Coaches: No more teachers - we only learn from life -

and from life-coaches supporting the development of

individual strengths and social abilities.

- Education Portfolio: We manage our education as portfolios

throughout our lifetime.

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Unexpected: Partake brought a Black Swan to the session

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Conclusion

Next Steps

Possible next steps in a Jam Session format at Partake

- Developing the prototypes further making them to come

alive for users.

- Obtaining feedback from users.

- Iterating the prototype by including the feedback.

- Developing business models based on iterative processes.

Design Thinking

- Including the client’s perspective from the beginning enables

you to identify real needs: opportunity for disruptive

business models.

- Involving iterations to design user-friendly, viable and

sustainable products and services.

- Allowing serendipity to determine final products and

services.

Look out for a Black Swan!

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Jam Session at Partake

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Contact

For further information please contact us:

partake AG

Haus Cumberland

Kurfürstendamm 194

10707 Berlin

Tel. +49 30 / 28 04 88-0

Fax +49 30 / 28 04 88-28

www.partake.de

[email protected]

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Haus Cumberland

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