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Slides from panel discussion at NCDD 2010 Austin on Online Engagement (with Tim Bonnemann, Gary Chapman, Phil Tate).
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Online Public ParticipationTim BonnemannFounder and CEOIntellitics, Inc.
Key Take-Aways
• Technology and the internet provide a lot of opportunity for broadening and deepening civic engagement, specifically public participation
• You can do this!
• Please do this (and let us know how it went)
Does Online Make Sense?
Opportunities
• Bridge limitations of time and space
• Ability to scale
• Participants as resources
• Cost savings
Challenges
• Digital divide
• No replacement for face-to-face
• Uncivil behavior
• Very resource-intensive and expensive
Project Examples
• Public information and community building on Facebook
• Community asset mapping with Google Maps and Drupal
• Participatory budgeting with IdeaScale
• Civic contest (crowdsourcing) around redistricting in Ohio using ArcGIS
Public Information & Community Building
Type Social Media
Year 2009 — current
Context Urban planning in Portland, OR
Goals Inform, community building
Technology Facebook
http://www.facebook.com/pdxplan
Community Asset Mapping
Type Collaborative mapping
Year 2009
Context Development of after-school program
Goals Assess, Discover, Inform
Technology Google Maps, Drupal
http://biloxiyouthassets.org
Participatory Budgeting
Type Crowdstorming
Year 2010
Context Seattle city budget 2011/2012
Goals Consult
Technology IdeaScale
http://seattlecitycouncil.ideascale.com
Civic Contests & Crowdsourcing
Type Civic contest, mapping, crowdsourcing
Year 2009
Context Redistricting in the state of Ohio
Goals Capacity building, awareness, consult
Technology ArcGIS
http://www.sos.state.oh.us/sos/redistricting.aspx
The Tool Landscape
• There are hundreds of tools (generic, specialized, custom)
• Often multi-purpose, broadly applicable. Not always easy to clearly match tools to processes or desired outcomes
• Online participation and the tools involved often require a broad skill set (technology, social media, community management, online facilitation, editing etc.)
Some Web-Specific Considerations• Accessibility
• Data security
• Identity
• Privacy & publicness
• Intellectual property
• Moderation
• Archiving
• Legal
• Mobile
• Tool support
Design Principles & Success Factors• Know your objectives, audience, resources
• Apply good process (e.g. IAP2 framework)
• Find the right combination of people, process and tools
• Be transparent about commitments, set realistic expectations
• Consider web-specific issues (e.g. privacy, security, identity)
Resources
• Intellitics Bloghttp://www.intellitics.com/blog
• ParticipateDBhttp://participatedb.com
• NCDD 2010 Resource Guide on Public Engagementhttp://www.ncdd.org/files/NCDD2010_Resource_Guide.pdf
• Promising Practices in Online Engagementhttp://www.publicagenda.org/pages/promising-practices-in-online-engagement
• Social Media Clubhttp://socialmediaclub.org
Thank You!http://www.intellitics.comFollow @intellitics on Twitter…
Some Rights ReservedExcept where noted, the contents of this presentation are licensed to the public under the Creative Commons Attribution-
Noncommercial-Share Alike 3.0 United States License. The terms of this license are available at http://creativecommons.org/licenses/by-nc-sa/3.0/us/
v1.0 2010/11/05