Kangeun Lee

UX Prototyping

FRIENDCHIVET O G E T H E R W E B E F R I E N D

UX

PrototypingSYSTEM CONCEPT

FriendChive

Smart phone app

Helps people make friends

Based on community of similar users

SYSTEM NAME

“Together We Befriend”

Virtual friends help make friends in real life

Even the loneliest person not alone

USP

People who have trouble making friends

Shy, bad with communication, lacking self -confidence, etc.

Main target: Users in their 10’s

Important stage of developing self -identity through friends

If people do not learn how to socialize during that time, it may

become harder to form relationships with others when they get

older.

Secondary target: Users in their 20’s~30’s

TARGET

1. Know Self

To get to know others, it is necessary to know yourself well, decide

how you want others to get to know you, and learn how to express

yourself clearly.

3 BIG GOALS FOR USER

Self Profile Self Diary

2. Know Others

It is easier to become friends with a person when you know things

about them, and you learn the fastest from direct observation.

3 BIG GOALS FOR USER

Friend’s ProfileDiary about

Friend

3. Ask for Help

The best advice for making friends comes from people who have

been in the same situation as the user. Other users of the app are

likely to be sympathetic and give advice or lend a hand.

3 BIG GOALS FOR USER

Active

Messaging

Ask Bulletin

In Person (GPS)

Passive

Comments on

Diary Entries

(Users <->Community)

WHAT IT DOES

Record things

about Self

Record things

about friends

Interact with

Other users

1. Log into Account 2. Menu Options

MY SECTION

Keyword brings

up

list of users

with same

characteristics

Enter name

(anonymous),

age, likes,

dislikes,

personality,

Interest, etc.

3. Self Profile

MY SECTION

4. Self Diary

User writes

diary about their

actions

and thoughts

each day. They

can express

themselves

through words,

pictures, music,

videos, and

other media.

Other users on

app can leave

comments. They

can understand

and sympathize

with the user

through asking

questions and

clarifying the

User’s meanings.

FRIENDS SECTION

1. List of Potential Friends

User writes

profile and

diary for each

potential friend

and updates

each as they

observe and

interact with

that person.

2. Add friend to list

Create file for

friend under a

pseudonym.

Rule is to say

“Hello” to

them at least

once before

you can add

them.

FRIENDS SECTION

3. Friend’s Profile

Keyword brings up list of users with same

characteristics (who you can

ask for advice). Keywords that are also on

your own profile are highlighted.

Enter name (pseudonym), age, likes,

dislikes, personality, interest,etc., and

update as you get to know them better.

FRIENDS SECTION

4. Diary about Friend

Keep diary

about friend as

you observe and

interact with

them.

The point is to not

only learn about

that person but

also to

consistently have

interactions with

them.

Other users on

app can leave

comments.

They can leave

encouragements

or suggestions for

advancing the

friendship, such

as conversation

topics, places to

go together,

activities to do

together, etc.

COMMUNITY SECTION

Access list of app users that main user

has friended. Can also browse other users’

profiles and friend them.

Locates nearest app users (both

friended and not friended) through GPS

function.

Can leave questions or ask for

suggestions from general

community.

1. Menu Options

COMMUNITY SECTION

Friended

users

Search

and

browse

users

2. Submenu 3. List of friended users

Can access all of users’

registered profiles and

diary entries (about

themselves and their

potential friends).

Can PM users and

access their GPS

location if they have

GPS function on.

Can search users by

keywords (age, hobbies,

etc.)

COMMUNITY SECTION

4. Locate Other Users

Can see which

users are near you

and message

them, asking

them to meet up

so you can ask for

advice in person

or just get to know

the user in real life.

5. Send Request to Meet Up (PM)

COMMUNITY SECTION

6. Get Reply (PM) 7. Map with Meeting Place

Decide

meeting place

and meet up

with other user.

Maps with

meeting place

are attachable.

COMMUNITY SECTION

8. Drop an Ask

User can leave question or ask for suggestions

from the general app user community.

Both asker and answerer can leave answers in

various formats, such as GPS maps, images,

videos, etc.

Loneliness of people in 21 st century

Despite development of SNS and communication technology

People rarely 100% honest or open on SNS, form shallow

relationships online

Find them community of users who share same problem and

who they can be honest with (anonymously)

Better social problems like bullying, delinquency, depression,

and suicide

PROBLEMS SOLVED

Friendliness: make users feel like they are not alone

Increase self -confidence and self -understanding of user

Encourage users to be brave and take first step in interacting

with others, otherwise nothing can start

Improve users’ understanding of other people

Improve social skills (better communication, perception of

emotions, etc.)

DESIGN VISION AND EMOTIONAL GOALS

Many SNS apps/services for making friends online or finding

people who are already friends in real life

Online archives and forums not as immediate, app has more

potential for greater, more regular use

Anonymous group of users based on unique purpose

DIFFERENCES FROM PREVIOUS SERVICES

RECAPTCHA (Create account + Log In)

Report spam and abuse on app (by users)

SPAM PREVENTION

Anonymous login through SNS

ex: Facebook and quickChime.com

Create anonymous ID which can be used for FriendChive app

Partner with prevention/help organization (isolation,

depression, bullying, suicide, etc.)

Distribute to relevant members first

Promote through campaigns, talks, concerts, etc.

DISTRIBUTION AND CONNECTION

UX

PrototypingPERSONA

PERSONA FOR FRIENDCHIVE

UX

PrototypingCULTURAL PROBE

Email users 20 images and tell users to send back:

Images that they like (3)

Images that they don’t like (3)

Any 3 images of their choice (taken from outside the probe

package)

Users must give reason for each choice they made. Reason can

be any reason whatsoever, it does not have to be logical.

Select and send during the first day of the week and repeat

process on the last day of the week. The two results will then

be compared.

EMAIL IMAGES

Ask users to keep a daily journal on:

What they think about first thing in the morning when they wake up.

What they think about during lunch.

What they think about before they go to bed at night.

Can also post supplementary images, videos, music files, etc.

to help explain.

Post contents on SNS and share them with at least one offline

person.

DIARY ASSIGNMENT

7 to 8 People (Final)

Mainly teenagers who feel out of place in any way at school or

other community

Also recruit a few people in 20’s and 30’s

Recruit through online surveys on SNS. Choose around 15

people from surveys and send them email interviews or

personally interview those who are available offline. After

looking over the results, narrow down participants to final 7

to 8 participants.

RECRUITING PARTICIPANTS

Participants should not spend more than 15 minutes per day

completing tasks, except for the first and last days, when they

also have the image assignment. On these two days, the time

spent should not be more than 30 minutes per day.

Remind participants that there is no “logical answer” to the

activities and that they should just answer with what occurs to

them first.

Follow participants on SNS after friending them and check

their progress. If their image assignments are more than

three days late, contact participants.

SCENARIO- BRIEFING

THANK YOU!