LET’SFALLINLOVEAGAIN

LET’SDEEPENOURRELATIONSHIP

WITHWATER

HUMANLOVEISSTRANGE

WE REALLY LOVE THIS

BUT BARELY TAKE CARE OF THIS

WE IDOLIZE THIS

BUT TRASH THIS

WE FUND BILLIONS $$ FOR THIS

BUT POLLUTE BILLIONS OF GALLONS OF THIS

ANDYET

WE ARE THIS

60% OF OUR BODY

70% OF OUR BRAIN

80% OF OUR BLOOD

WHILE WE CAN GO ALMOST 1 MONTH WITHOUT FOOD

OUR BODIES CAN’T SURVIVE 1 WEEK WITHOUT WATER

WATERISLIFE

WHATHAPPENDEDTOOURRELATIONSHIP

WITHLIFE?

WEDIVORCEDTHESOURCE

WETAKEWATERFORGRANTED

BECAUSEIT’SCHEAP

IT’S A THIRSTY PLANET

MILLIONS OF PEOPLE LIVE ON LESS THAN 3 GALLONS A DAY

THE AVERAGE AMERICAN USES ABOUT 160 GALLONS A DAY

INDUSTRYISTHIRSTY

AGRICULTUREISTHIRSTY

WEARETHIRSTY

BUT

THE SAME AMOUNT OF WATER THAT EXISTED AT THE TIME OF THE DINOSAURS

EXISTS TODAY

IT COVERS MOST OF THE PLANET BUT ONLY 3% IS FRESHWATER

AND MOST OF THAT IS ICE

LESS THAN 1/10 OF 1% OF ALL THE WATER ON EARTH IS AVAILABLE TO DRINK

A WATER CRISIS IS LOOMING

WE’RE IN THE WORST PROLONGED DROUGHT IN OVER 100 YEARS.

WATER IS THE NEXT CARBON CRISIS

EXPERTS SAY WE’LL RUN OUT OF WATER BEFORE WE RUN OUT OF OIL

WHATHAPPENED?

IN THE 20TH CENTURY

THE WORLD POPULATION

TRIPLED

3X

THE USE OF WATER GREW

6X

LOS ANGELES CAN SUPPORT ABOUT 1 MILLION PEOPLE WITH ITS OWN WATER.

BY THE YEAR 2020, THE POPULATION IS EXPECTED TO REACH 22 MILLION.

BY MID CENTURY THERE WILL BE

AN ADDITIONAL 3 BILLION PEOPLE ON THE PLANET

HOWAREWEUSINGALLTHATWATER?

WE WASTE IT - 1/3 TO RUNOFF

A QUARTER OF ALL THE CLEAN WATER THAT ENTERS OUR HOMES

IS USED TO FLUSH TOILETS

WE MAKE COMPUTUER CHIPS WITH IT -256 MILLION GALLONS FOR ONE INTEL PLANT

WE GROW FOOD WITH IT -2/3 OF ALL WATER USE

WE’RE OVER-PUMPING IT FROM GROUNDWATER AQUIFERS

DEPLETED AQUIFERS LEAD TO CUTBACKS IN GRAIN HARVEST

WHICH LEADS TO MORE FOOD SHORTAGES AND HIGHER PRICES

OUR WATER PROBLEM IS FAST BECOMING A HUNGER PROBLEM

INFACT

40% OF THE WORLD DOES NOT HAVE ACCESS TO CLEAN WATER & SANITATION

ONE CHILD DIES EVERY 15 SECONDS FROM DRINKING IT OR NOT HAVING IT.

THE WATER SHORTAGE IS SERIOUS

WE ARE WATER

IT’S TIME TO DEEPEN OUR RELATIONSHIP WITH IT.

USE LESS.SAVE MORE.

ADVOCATE FOR IT.

LET’SCHANGEOURATTITUDE

TOWARDSWATER

ANDEACHOTHER

LET’SSHAREWHAT’SLEFT

ANDFALLINLOVEAGAIN