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IVLP on “New Media” Program Key Learnings Kelas #SocMedia Langsat – Agustus 2010 Enda Nasution

Key Learning the Usage of Social Media

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Page 1: Key Learning the Usage of Social Media

IVLP on “New Media” Program

Key LearningsKelas #SocMedia

Langsat – Agustus 2010Enda Nasution

Page 2: Key Learning the Usage of Social Media

http://exchanges.state.gov/ivlp/ivlp.html

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• 5 cities• 9 states• meetings with state dept., journalism schools, bloggers, news organizations (traditional and online), microsoft, google, twitter offices

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United StatesInternet penetration 74.1% > 200mIndonesiaInternet penetration 12.5% > 30m

SIMILAR IN MANY WAYS WITH BUT DIFFERS IN VERY BASIC PRINCIPLES

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Cultural Differences and how we use Social Media

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Cultural Differences and how we use Social Media

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Cultural Differences and how we use Social Mediahttp://deser.org/show_Chinesse-Culture-vs-German-Culture.php

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In term of SOCIAL MEDIA, we are not that far behind, people still don’t know what to do about it

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What happened in the US (2008)

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What happened in the US (2008)

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What happened in the US (2008)• Available resource of trained journalist• Online publication thriving• Traditional Organization moving online• New ONLINE only publication

• Enrollment to Journalism School increasing• Everybody is using social media: Twitter & Facebook

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Key Learning'sThe same thing will happen in Indonesia as well

• Focus on locality (hyper-local)• Focus on the tradition of journalism• Focus on leadership• Media literacy on elementary level

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For Indonesia• The 5th estate - specially in local community• Bloggers• Twitter• Facebook

• Journalism training for citizens• Citizens taking the role of journalist in smaller scale

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Resources• Poynter Online http://www.poynter.org/• News University https://www.newsu.org/ • Knight Digital Media Center http://multimedia.journalism.berkeley.edu/presentations/ • Center for Social Media http://www.centerforsocialmedia.org/