1. Publisher Solutions: VIDEO Kristen Corey | Regional VP of Publisher Solutions August 2013

2. Video Publisher Solution Hi-Impact In-Stream Standards Rich Media Ad Serving Platform In-Stream Mobile

3. Helping Monetize Your Video Content InsightVideo Innovation Service Offering Cross-Channel Benefits

4. Ad Serving Capabilities to Reach Users Anywhere In-App Mobile Web

5. Multiple Levels of Creative Choice Custom Dynamic Pre-Roll Adaptable

6. The Best Video Production Options 8/27/20132013 Digital Generation Inc. All rights reserved 6 Full-Service Self-Service Video To Go Formats Interactive Video in 5 days MediaMind Production Services Anythings possible Video Ad Designer Build yourself in minutes MediaMind Workshop Choice of top creative agencies Quick and Easy Interactive Custom Executions

7. Video Ad Designer 8/27/20132013 Digital Generation Inc. All rights reserved 7 Quick Cheap Easy Anyone can use Build in minutes Use assets you have

8. Turn Your video Into Interactive Video 8/27/20132013 Digital Generation Inc. All rights reserved 8

9. Use Assets You Already Have 8/27/20132013 Digital Generation Inc. All rights reserved 9

10. Video To Go Interactive Formats Wide publisher acceptance Uses existing assets Effective across all campaign goals 5 days to build Low CPM Give us the assets and we build it 2013 DG Inc. All rights reserved Full- Service

11. Video To Go Interactive Formats Sidebar Logo Kit Interactive Tiles Timeline Ad Selector Menu Ad 2013 DG Inc. All rights reserved

12. AdAPPter 2013 DG Inc. All rights reserved Self- Service Full- Service

13. Non-Linear Interactive Custom Ticker Bug Linear+ Non- Linear Game Ticker Repurposed Rich MediaLinear+ Non- Linear Linear+ Non- Linear Non-Linear Interactive Custom 2013 DG Inc. All rights reserved

14. Custom Interactive In-Stream Do anything you want within the player Two weeks typically to build Certain executions could be publisher exclusive You dream it; we build it Build yourself with Workshop VPAID compliant 2013 DG Inc. All rights reserved

15. High Impact Custom Creative Branded Canvas Norton Choose Scenario NBC Branded Canvas Branded Canvas Joes Crab Shack Animation to Fit Theme CBS Branded Canvas Ad Pod Chicken of the Sea FB Like Prompt ABC Ad Pod Branded Canvas Fallout New Vegas Slots Generator NBC Branded Canvas Ad Pod Allstate Multi-Video Interaction ABC Ad Pod Video Wall T-Mobile Lightbox Effect MTVN Video Wall Interactive Interstitial Lexus Escape the Grid Game FOX Interactive Interstitial Branded Canvas Target Design Generator NBC Branded Canvas 2013 DG Inc. All rights reserved

16. Dynamic In-Stream Creative Make anything dynamic VPAID and VAST compliant You dream it we build it Increase performance 2013 DG Inc. All rights reserved Messaging + Targeting + Creative Versioning = Performance

17. MediaMind Interactive In-Stream Easy Fast Use our resources not yours And

18. Emotional, Interactive, Engaging 2013 DG Inc. All rights reserved

19. Pre-Roll vs. Interactive 0% 2% 4% 6% 8% 10% Non-Interactive Interactive Video Engagement Rate 300% Increase in Engagement 2013 DG Inc. All rights reserved

20. The Interaction King 0.00% 2.00% 4.00% 6.00% 8.00% 10.00% 12.00% Standard Banner RM Non-Video RM with Video Non-Interactive In-Stream Interactive In-Stream Polite Expandable Interaction Rate 2013 DG Inc. All rights reserved

21. Video Completions 12% Increase Video Completion Rates, by Format: 2013 DG Inc. All rights reserved

22. Interaction Rate By Top Verticals 0.00% 5.00% 10.00% 15.00% 20.00% 25.00% 30.00% 35.00% 40.00%

23. Completion Rates By Top Verticals 50.00% 60.00% 70.00% 80.00% 90.00% 100.00%

24. Click-Through Rate Top Verticals 0.00% 1.00% 2.00% 3.00% 4.00% 5.00%

25. More Measurement, Better Insight Impressions Clicks Interactions Video Started 25% Played 50% Played 75% Played Video Completed Replay Pause Mute Unmute Full Screen Start Full Screen End Full Screen Pause Expansion Video within video Adjusted Unique Reach Interaction Rate Custom Interactions Video Completion Rate Video Played with Sound Video played with sound rate Video Replayed Video Replayed Rate Video Started Video Started Rate Video Paused Unique Video Viewrs Impressions with a specific panel expansion User initiated expansion rate User initiated expansions Total expansions Impressions with a Panel Expansion Video Paused Rate Ad Replayed Ad Replayed Rate Unique Clicking Users Unique Clicking Users Rate Unique expanding users Unique expanding users Action Rate Video Muted Video Muted Rate Total Custom Interactions Impressions w/ a specific Interaction Impressions w/ a Specific Interaction Rate Impressions Clicks Video Started 25% Played 50% Played 75% Played Video Completed Replay Pause Mute Unmute Adjusted Unique Reach Video Completion Rate Video Played with Sound Video played with sound rate Video Replayed Video Replayed Rate Video Started Rate Video Paused Unique Video Views Video Paused Rate Ad Replayed Ad Replayed Rate Video Muted Rate Non-Interactive Metrics: Interactive Metrics: 2013 DG Inc. All rights reserved

26. Thank You! 2013 Digital Generation Inc. All rights reserved 26 8/27/201

27. Interactive Pre-Roll Interactive Pre-Roll 2013 DG Inc. All rights reserved

28. Interactive Pre-Roll Video 2013 DG Inc. All rights reserved

29. Interactive Custom Polling Gaming Dynamic DataContent Morph

30. HTML5 Smart Versioning 8/27/2013 30 Full-Service Only Change multiple creative elements in an standard or rich media ad without having to re-traffic HTML5 Smart Versioning means your dynamic creative is functional on every device every time Create online previews for review and approval of new versions before going live Update live ads instantly or schedule to go live at a specific date and time with no time lost to re-trafficking

31. HTML5 Responsive Banner 2013 Digital Generation Inc. All rights reserved Enables optimal creative display and user experience across devices with a single ad Provides maximum flexibility to support different publisher placement setups including: Browser Width Based: will dynamically choose the best size for fitting in the browser or change the rich media content optimal for the users screen size. Publisher Div Based: will dynamically choose the best size to fit in the parent div of the publishers ad placement. Supports Standard and selected rich media functionality Seamlessly use this advanced format in conjunction with MediaMinds advanced targeting, optimization and analytics capabilities.