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Identifying & Engaging With Social Influencers BLUEGLASS.COM @ChelseaBlacker [email protected]

Identifying & Engaging With Social Influencers | SheerLuxe #Sheerb2b

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Talk to luxury retailers about making friends and influencing people in digital marketing.

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Page 1: Identifying & Engaging With Social Influencers | SheerLuxe #Sheerb2b

Identifying & EngagingWith Social Influencers

BLUEGLASS.COM

@[email protected]

Page 2: Identifying & Engaging With Social Influencers | SheerLuxe #Sheerb2b

Chelsea [email protected]@chelseablacker

BLUEGLASS.COMCHELSEABLACKER.COM

Page 3: Identifying & Engaging With Social Influencers | SheerLuxe #Sheerb2b
Page 4: Identifying & Engaging With Social Influencers | SheerLuxe #Sheerb2b

Identify Influencers

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FollowerWonk

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FindPeopleOnPlus

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YouTube Search

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Twazzup

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Google Search Operator Queries

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What do Influencers Like?

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MentionMap

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PinAlytics

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PinAlytics

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Search A Site

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Content Development

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HistoryCase StudiesCalendar

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Exclusive Interviews

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Events

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Company History

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Copy Writers?

Employees

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Engagement

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Comment on Posts

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Get Familiar on Twitter

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Hello Sarah, Thanks for the RT of Angela’s last blog post on XXX,

glad you too see the funnier side in cooking disasters! Must confess, she just threw away the pan instead of trying to clean up the mess.

Angela and I are currently developing a Facebook app about baking bread. Is there any chance you’d have a moment to chat through it on Skype/gChat with me? I’d appreciate any feedback you could offer from your bread baking experiences.

My Skype username is: XXXX, don’t hesitate to email, tweet, skype message or gChat me when you have a moment!

KR, Chelsea

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Outreach Stories

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Key Takeaways1. Be honest about who you are.2. Collaboration is most powerful with

both internal staff support and external influencers .

3. Ensure what you have to offer is 100% relevant to your target influencer.

4. Have fun meeting new people.

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Chelsea [email protected]@chelseablacker

BLUEGLASS.COMCHELSEABLACKER.COM