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1 © 2010 IBM Corporation The Journey To Cloud Computing

IBM Cloud Journey v10

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Page 1: IBM Cloud Journey v10

1 © 2010 IBM Corporation

The Journey To Cloud ComputingThe Journey To Cloud Computing

Page 2: IBM Cloud Journey v10

2 © 2010 IBM Corporation2

Agenda

Building a Foundation for Cloud Computing1

IBM Networking into the Cloud3

Introduction to BladeCenter Foundation2

Page 3: IBM Cloud Journey v10

3 © 2010 IBM Corporation

Customer Buying Criteria are Changing

Stuff

Solutions

Page 4: IBM Cloud Journey v10

4 © 2010 IBM Corporation

IBM’s Core Competency

Smarter Computing for a Smarter PlanetSmarter Computing for a Smarter Planet

NetworkingNetworkingSoftwareSoftware StorageStorageServersServers

National Care

Law Enforcement

TelecomFraud Prevention

Resource Management

Traffic Control

Trading

Manufacturing

Systems ManagementSystems Management

Page 5: IBM Cloud Journey v10

5 © 2010 IBM Corporation

IBM Solution is built for Smarter ComputingSingle Partnership you can depend on……

Compute NodesCompute Nodes StorageStorage

NetworkingNetworking Software and Systems Management

Software and Systems Management

Block AccessXIVDS8000Storwize V7000DS5000DS3000

Block AccessXIVDS8000Storwize V7000DS5000DS3000

File AccessN seriesIBM Scale Out Network Attached Storage (SONAS)

File AccessN seriesIBM Scale Out Network Attached Storage (SONAS)

System z™ POWER Systems™ System x™

Page 6: IBM Cloud Journey v10

6 © 2010 IBM Corporation

EnterpriseEnterprise

Server Consolidation, Large Virtualization and Enterprise Workloads

iDataPlexiDataPlex

Massive scale-outHPC, Cloud, Grid, energy efficiency

Single, infrastructure Applications

System x RackSystem x Rack

BladeCenter BladeCenter Foundation Foundation

Infrastructure integration and simplification,

energy efficiency

Sca

le U

pScale Out

IBM x86 Compute Nodes - One Size doesn’t fit all…….

Page 7: IBM Cloud Journey v10

7 © 2010 IBM Corporation

Things to Think about…..

How flexible and agile is my infrastructure?Does my vendor(s) solution allow for investment protection?Do I have adequate bandwidth and total throughput?Am I leveraging technology that address my Opex and Capex

short and long-term goalsDoes these solutions scale to my business demands/Can these solutions be Cloud enabled?

Page 8: IBM Cloud Journey v10

8 © 2010 IBM Corporation

The Journey To Cloud ComputingThe Journey To Cloud Computing

BladeCenter Foundation for CloudBladeCenter Foundation for Cloud

Page 9: IBM Cloud Journey v10

9 © 2010 IBM Corporation

The Right Journey Is The Scalable Journey

DYNAMIC PROVISIONING for workloads

SHARED RESOURCESCommon workload profiles

CONSOLIDATEPhysical Infrastructure

VIRTUALIZEIncrease Utilization

STANDARDIZEOperational Efficiency

AUTOMATEFlexible delivery & Self Service

Ready the

Infra

structu

re

Traditional IT

Standard Managed Services Cloud Delivered Services

Adoption Progression – most customers adopt Private Cloud characteristics over time versus all at once(blue text = % who have implemented)

40%-50%40%-50%

38%-44%38%-44%

21%-25%21%-25%

Less than 20%

Less than 20%

WHERE A

RE YOU?

WHERE A

RE YOU?

Page 10: IBM Cloud Journey v10

10 © 2010 IBM Corporation

Blade Center Foundation for Cloud

The Right Journey Is The Scalable Journey

CONSOLIDATEPhysical Infrastructure

VIRTUALIZEIncrease Utilization

Ready the

Infra

structu

re

Traditional IT

Standard Managed Services Cloud Delivered Services

• Blade Center Foundation for Cloud brings a turnkey Virtualization building block approach

Page 11: IBM Cloud Journey v10

11 © 2010 IBM Corporation1111

IBM BladeCenter Foundation for Cloud Workload and Platform Ready

IBM BladeCenter Foundation for Cloud

Management

NetworkingNetworking

ServersServers

StorageStorage

Workload Ready

CollaborationCollaborationVirtual DesktopVirtual Desktop

Web Applications

Web Applications

Departmental DatabaseDepartmental Database

CRM/ERPCRM/ERP

Platform Ready

Virtual Platform

Virtual Platform

Physical/Virtual ManagementPhysical/Virtual Management

An integrated, converged platform with network, servers, storage, and management that enables a fast, complete virtualized platform deployment

Flexible Scalable Storage

Flexible Scalable Storage

High Speed-Low Latency Network Bandwidth

High Speed-Low Latency Network Bandwidth

Flexible Compute NodesFlexible Compute Nodes

Advanced ResiliencyAdvanced Resiliency

Page 12: IBM Cloud Journey v10

12 © 2010 IBM Corporation12

Faster Results Less Risk Cost Reduction

June

5

4

3

2

Jan.

Build from Scratch

Weeks Days

“Pre-Built”

Pre-implementation System Sizing

Acquire Components

Installation & Configuration

Testing & Validation Management

NetworkingNetworking

ServersServers

StorageStorage

IBM BladeCenter Foundation for CloudDelivers Results in Days Versus Weeks

Page 13: IBM Cloud Journey v10

13 © 2010 IBM Corporation13

IBM BladeCenter Foundation for Cloud Overview

Management

NetworkingNetworking

ServersServers

StorageStorage

IBM x3550 M3

IBM BladeCenter HS22V

+

+

+

QLogic Virtual Fabric Extension Module

Emulex Virtual Fabric Advanced adapter BNT Virtual Fabric 10Gb Switch

IBM DS3524/EXP3524

IBM BladeCenter H

+

• High Performance Storage• High Bandwidth• Cost Optimized Storage

New Converged 10GbE/8Gb Fibre Channel Over Ethernet

High Performance, High Density, Lower Energy Processing

Out of the Box Manageability with IBM Systems Director

Announced August 9thAnnounced August 9th

Page 14: IBM Cloud Journey v10

14 © 2010 IBM Corporation14

IBM Systems Director Appliance – Fast and Easy

ServersServers

NetworkingNetworking

Management

StorageStorage

IBM x3550 M3Intel Xeon E5620, 2.40GHz, 8 cores24GB memory (6 x 4GB DIMMs)4 x 300GB SAS drives (2.5”)DVD Multi-burner2 x 1Gb Ethernet portsPreloaded management software

Monitors and manages physical and virtual resources in a seamless single pane of glass

Configuration Templates for fast and easy deployment

Dynamically manages virtual workloads to optimize resource and maintain service levels while providing pro active alerts

Provides visibility into key energy metrics (power, cooling, temperature, airflow) within the solution

Preloaded software includes – Microsoft Windows 2008 R2– IBM Director 6.2 – Active Energy Manager 4.3– DS Storage Manager v10.70 – vSphere 5.0 Client

Page 15: IBM Cloud Journey v10

15 © 2010 IBM Corporation15

DS3500 Fibre Channel Storage

ServersServers

NetworkingNetworking

Management

StorageStorage

IBM DS3524/EXP3524

Primarily used as image/scratch space for VM images

Scales with configuration size From 7.2 TB to 59 TB

Dual controllers for maximum resiliency

Turbo performance option available Up to 2X throughput

Page 16: IBM Cloud Journey v10

16 © 2010 IBM Corporation16

Based on industry leading IBM BladeCenterHighly resilient, energy and cost efficient

NetworkingNetworking

Management

StorageStorage

ServersServers

Intel Xeon E5659 (2.53GHz), 2P, 12 cores 96 GB memory (12 x 8 GB DIMMs) Emulex Virtual Fabric Advanced adapter ESXi key

Redundant 2980W power supplies Redundant AMMs 2 IBM BNT Virtual Fabric 10Gb Switches 2 QLogic Virtual Fabric Extension Modules

Superior bandwidthLeading energy efficiencyNo single point of failure

IBM BladeCenter HS22V

IBM BladeCenter H

Page 17: IBM Cloud Journey v10

17 © 2010 IBM Corporation17

Built-in Server Virtualization with VMware, BOFM

Allows for significant logical consolidation of workloads

Facilitates capital cost avoidance via higher asset utilization

Creates resource pools to allow agile workload deployments

Enhances business resiliency

BladeCenter Open Fabric Manager (BOFM) Virtualizes MAC addresses & WWNs

Enhances resiliency; quick recovery after failures

Can be used to set up NICs

NetworkingNetworking

Management

StorageStorage

ServersServers

Recommend VMware vSphere Enterprise License

Page 18: IBM Cloud Journey v10

18 © 2010 IBM Corporation18

ServersServers

Management

StorageStorage

NetworkingNetworking

++

Requires fewer devices, cables, & parts than separate LAN/SAN– Lower cost, simpler management than traditional setup

Easily connects to existing LAN/SAN infrastructure

IBM Virtual Fabric adapter supports up to 8 vNICs (4/port)– Important for running larger number of VMs

VMready ties the VM port attributes to individual VM images– Moves them automatically with VM migrations

QLogic Virtual Fabric Extension Module- Supports 6 8Gb FC uplinks

Emulex Virtual Fabric Advanced adapter

BNT Virtual Fabric 10Gb Switch- Supports 10 10Gb uplinks

Based on IBM Converged NetworkingFibre Channel over Ethernet (FCoE) for Simplicity

Page 19: IBM Cloud Journey v10

19 © 2010 IBM Corporation19

Multiple ways to extend the environment:

Add more memory per blade so additional workloads (VMs/blade) can be supported driving higher asset utilization

Add additional compute servers (blades, chassis as required)

Expand to cloud environment with new software functionality like IBM Service Delivery Manager.No need to rip and replace what is installed

More effectively manage and leverage existing capital investment IBM BladeCenter Foundation for Cloud is Extensible

Page 20: IBM Cloud Journey v10

20 © 2010 IBM Corporation

Medium Around $380K US List

14 compute capacity bladesRedundant 10G FCoE Networking Direct connections to LAN/SAN Storage Capacity = 29 TBVMware Enterprise and vCenter licensing

Supports 500+ VMs

Part#’s that end in “x” must be replaced with “U” for North America

Page 21: IBM Cloud Journey v10

21 © 2010 IBM Corporation

Blade Center Foundation for Cloud

The Right Journey Is The Scalable Journey

CONSOLIDATEPhysical Infrastructure

VIRTUALIZEIncrease Utilization

STANDARDIZEOperational Efficiency

AUTOMATEFlexible delivery & Self Service

Ready the

Infra

structu

re

Traditional IT

Standard Managed Services Cloud Delivered Services

• Blade Center Foundation for Cloud brings a turnkey Virtualization building block approach•Entry Cloud without Rip and Replace

IBM Starter Kit for Cloud

NEW!NEW!

Page 22: IBM Cloud Journey v10

22 © 2010 IBM Corporation

Client Value: IBM Starter Kit for Cloud Offerings are a light-weight, entry cloud offerings that address client pain points

Operate Your CloudDeploy VMs

• Delegate provisioning to authorized ‘users’ to improve productivity

• Maintain full oversight to ensure an optimally running and safe Cloud through automated approval / rejection

• Standardize deployment and configuration to improve compliance and reduce errors by setting policies, defaults and templates

• Simplify administration with an intuitive interface for managing projects, users, workloads, resources, billing, approvals & metering

35:1 Slash time to market for new apps from four months

to just two or three days

35:1 Slash time to market for new apps from four months

to just two or three days

Cut costs with efficient operation

Cut costs with efficient operation

Simplify storage of thousands of images

Simplify storage of thousands of images

Create Images

• Easily create new golden master images and software “appliances” using corporate standard OS

• Convert images from physical systems or between various x86 hypervisors to use cheaper tooling

• Reliably track images to ensure compliance and minimize security risks

• Conserve resources, reducing both the number of images and the storage required for them

• Deployment of application images across compute and storage resources

• End user self service for improved responsiveness

• Ensure security through resource and VM isolation, project-level user access controls

• Easy to use - no need to know all the details of the infrastructure

• Protect your investment through full support of your current virtualization environment

• Optimize performance on IBM systems with dynamic scaling, expansive capacity and continuous operation

Page 23: IBM Cloud Journey v10

23 © 2010 IBM Corporation

IBM Starter Kit for Cloud Offerings Entry level Cloud solutions built on top of the virtualization foundation

Entry cloud offerings that provide affordable, easy-to-install and easy–to-use capabilities to allow clients to more rapidly move to a cloud model

Fast time to value with a solution that is simple to deploy, easy to use and works with existing infrastructure

Accelerate infrastructure delivery and speed service deployment to quickly respond to changing business needs

Dramatically increase IT efficiency with standardization and lower operations cost

Enable self service with a simple interface that provides oversight

Expandable to advanced Cloud offerings

Business Partner Ready

Reference configs allow for flexibility so you can address broader client needs

Cookbooks and enablement so you can provide higher margin, value add services

NEW!NEW!

Page 24: IBM Cloud Journey v10

24 © 2010 IBM Corporation

Blade Center Foundation for Cloud

The Right Journey Is The Scalable Journey

Dynamic provisioning for workloads

SHARED RESOURCESCommon workload profiles

CONSOLIDATEPhysical Infrastructure

VIRTUALIZEIncrease Utilization

STANDARDIZEOperational Efficiency

AUTOMATEFlexible delivery & Self Service

Ready the

Infra

structu

re

Traditional IT

Standard Managed Services Cloud Delivered Services

• Blade Center Foundation for Cloud brings a turnkey Virtualization building block approach

•Scale with your business demands

IBM Starter Kit for Cloud

•Entry Cloud without Rip and Replace ISDM

Page 25: IBM Cloud Journey v10

25 © 2010 IBM Corporation

IBM Service Delivery Manager

Integrated Cloud solution that allows clients to leverage existing hardware while achieving both rapid Time to Value and strong return on investment.

– Reduces the amount of integration work required to implement a cloud by offering a pre-bundled and integrated service management software stack

– Reduces the risk associated with integration and accelerates a partner's ability to deliver private cloud computing capabilities to specific vertical markets.

Private Cloud service delivery platform delivered as virtual images

25

Physical Server:System X or Power

Physical Server:System X or Power

ISD

M -

TS

A

ISD

M -

ITM

ISD

M -T

UA

M

ISD

M -T

SA

M

I SDM Management Server

Virtual Machines

ISD

M -

TS

A

ISD

M -

ITM

ISD

M -T

UA

M

ISD

M -T

SA

M

ISD

M -

TS

AIS

DM

-T

SA

ISD

M -

ITM

ISD

M -

ITM

ISD

M -T

UA

MIS

DM

-T

UA

M

ISD

M -T

SA

MIS

DM

-T

SA

M

I SDM Management Server

Virtual Machines

Hypervisor :VMWare or PowerVM

Hypervisor :VMWare or PowerVM

Service Automation Manager • Orchestration of cloud Operations• Automated provisioning of virtual systems from

self service catalogue

Service Automation Manager • Orchestration of cloud Operations• Automated provisioning of virtual systems from

self service catalogue

Monitoring• Automatic monitoring of provisioned

environment

Monitoring• Automatic monitoring of provisioned

environment

Usage and Accounting • Metering and accounting for cloud services• Enable integration to billing systems

Usage and Accounting • Metering and accounting for cloud services• Enable integration to billing systems

High Availability• Make management server highly availableHigh Availability• Make management server highly available

Service ManagementService Management

Servers, storage, network

Servers, storage, network

Systems ManagementSystems Management

HypervisorHypervisor

Page 26: IBM Cloud Journey v10

26 © 2010 IBM Corporation

The Right Journey Is The Scalable Journey

Ready the

Infra

structu

re

Standard Managed Services Cloud Delivered Services

• Cloud Foundation brings a turnkey building block

•Scale with your business demands

•Cloudburst brings a unified solution Fast and Easy.

Page 27: IBM Cloud Journey v10

27 © 2010 IBM Corporation

System X Cloud Offerings Roadmap

Advanced Cloud Offering

IBM BladeCenter™ Foundation for Cloud

Cloud Starter Kit

Advanced Cloud

SoftwareVirt Layer Managemen

t

NetworkingNetworking

ServersServers

StorageStorage

Capabilities Integrated Infrastructure & Virtualization• Server, storage, network•Infrastructure provisioning

Core Cloud

+ Self service cloud provisioning+ Service Catalog+ Run book automation

Automated Cloud

+ Service Orchestration+ Metering, Billing, and Scheduling

Virtualization Foundation Entry Cloud Advanced Cloud

Unannounced products, information/details are subject to change

VBlock or FlexPod VBlock + VMware + vCloud Director

VBlock + Cisco Intelligent Automation

VirtualSystem CloudSystem CloudSystem

e.g. ISDM and future offerings

HW Reference Configurations

Page 28: IBM Cloud Journey v10

28 © 2010 IBM Corporation

SummaryIBM’s Value Proposition IBM brings focused technology for the Data Center IBM is Flexible and Agile for all Data Center workloads IBM brings the tightest interlock between Compute, Networking, Storage

and Software in the industry IBM offers true Single Pane of Glass Systems Management

Let us Prove It! IBM funded Proof of Concept in your environment IBM funded Assessments Join System x and BladeCenter User Group Set up your next meeting with our IBM Team!

Page 29: IBM Cloud Journey v10

29 © 2010 IBM Corporation

Thank You Questions?

29

Page 30: IBM Cloud Journey v10

30 © 2010 IBM Corporation

BACK UP

Page 31: IBM Cloud Journey v10

31 © 2010 IBM Corporation

Optimized virtualized and cloud enabled datacenter – Affordable, low risk virtualization platform allows easy

migration to cloud

– Increases system utilization and efficiency by ~3x

– Maximize ROI by sharing previously unused capacity with additional users

– Rapid and easy deployment

– Simplicity of Single Pane of Glass Management

31

Offering Overview – BladeCenter Foundation for Cloud

ComputeLeadership Servers

•Blade Servers•Windows/Linux

•VMware

NetworkHigh Performance

•10GbE•FCoE•iSCSI

StorageRich Features

•DS3524•StorWize V7000

ManagementSimplicity

•Single Pane of Glass•Director UIM•vCenter

ArchitectureResiliency

•High Availability•Redundancy

•Fault Tolerant

Page 32: IBM Cloud Journey v10

32 © 2010 IBM Corporation3232

An integrated, converged platform with network, servers, storage, and management that enables a fast, complete virtualized platform deployment

IBM BladeCenter Foundation for Cloud Messaging

Client Benefits

Quick time to value – Rapidly deliver a virtualized platform -- preloaded and integrated

Improved networking – Convergence technologies and high performance help improve business agility and resiliency with smart workload management and robust infrastructure

Lowered IT cost – Virtualization significantly improves utilization which in turn maximizes capital usage. Scalability reduces need for future capital with a convergence and enterprise management features

Reduce complexity and risk – Pre-loaded and integrated means the human error factor is minimized

Pathway to evolution – migrate to cloud as and when ready without rip and replace by adding cloud management software

Client Benefits

Quick time to value – Rapidly deliver a virtualized platform -- preloaded and integrated

Improved networking – Convergence technologies and high performance help improve business agility and resiliency with smart workload management and robust infrastructure

Lowered IT cost – Virtualization significantly improves utilization which in turn maximizes capital usage. Scalability reduces need for future capital with a convergence and enterprise management features

Reduce complexity and risk – Pre-loaded and integrated means the human error factor is minimized

Pathway to evolution – migrate to cloud as and when ready without rip and replace by adding cloud management software

IBM BladeCenter Foundation for Cloud

Management

NetworkingNetworking

ServersServers

StorageStorage

Page 33: IBM Cloud Journey v10

33 © 2010 IBM Corporation

Single pane of glass

Page 34: IBM Cloud Journey v10

34 © 2010 IBM Corporation

Configuration Template

Page 35: IBM Cloud Journey v10

35 © 2010 IBM Corporation

Alerting, Virtualization and Automation

Page 36: IBM Cloud Journey v10

36 © 2010 IBM Corporation

Small Around $180K US List

4 compute capacity bladesRedundant 10G FCoE Networking Direct connections to LAN/SAN Storage Capacity = 7.2 TBVMware Enterprise and vCenter licensing

Supports ~ 150 VMs

Part#’s that end in “x” must be replaced with “U” for North America

Page 37: IBM Cloud Journey v10

37 © 2010 IBM Corporation

Large Around $750K US List

28 compute capacity bladesRedundant 10G FCoE Networking Direct connections to LAN/SANStorage Capacity = 58TBVMware Enterprise and vCenter licensing

Supports 1000+ VMs

Part#’s that end in “x” must be replaced with “U” for North America

Page 38: IBM Cloud Journey v10

38 © 2010 IBM Corporation

IBM Starter Kit for Cloud X86 Edition

SW Offering

5641-SK1 – comes with 1 yr SWMA - $1875 per server

5641-SK3 – comes with 3 yr SWMA - $2625 per server

Available Q4 - Announce 10/12, GA 10/20

*Stack Content

Starter Kit (SKC) 2.2

Tivoli Provisioning Manager for Images (TPMfi) 7.1.1

IBM Systems Director Standard Edition for X86 6.2.1.2

IBM Storage Control 4.2.1

Pre- reqs

vSphere 4.1 Enterprise, VMware vCenter Server

IBM Starter Kit for Cloud X86 Edition

•One reference configuration for System x will be available for 2011

= Components that have SWMA Support

NEW!NEW!

Entry Cloud

Management

NetworkingNetworking

ServersServers

StorageStorage

Announce 10/12/2011Announce 10/12/2011