How to Make Effective Website Design to Attract the Customers?

Web Design india

One thing is for sure that if you own a business, you will surely need its website. Well, every business has a website, but unfortunately, 90 percent of those websites fail to deliver. This is because 90 percent business owners as well as web designers have no idea about the ingredients to put in a web design to make it attract customers.

Another factor is that most of us are clueless about why we need a website. What we know is that we have a business and thus, we need a website. If seen from the technical aspect, your website is the face of your business on the Internet where millions and millions of potential customers are waiting for you. Thus, a website has to be designed with utmost care because a well designed website could attract crowds without needing much SEO efforts. It will determine the response your company, your message, your products and services are going to get from online consumers. Since, every business is unique, the idea or the theme of every website has to be different, but there are few very general rules to stick with, no matter which industry you belong to.

Rule 1 – Keep It Simple

Making a complicated or a confusing website reduces the number of conversion. The more filled or rich the page is, the more it will confuse your visitors. Thus, you should ask your professional web development services company to cut the use of animations, fancy graphics, and innovative navigation because they may look fancy but they distract visitors from their actual goal of visiting your website.

Rule 2- Don’t Make Me Think

As far as website navigation is concerned, visitors don’t read, they scan. Thus, web designing companies should understand that the website should be free flowing and don’t let the visitors stop and think what to do next or where to go next. If the website is doing this, then its fate is going to be disastrous.

Rule 3 - Give The Information That Visitors Want

In terms of a website, you need not panic. All you need to do is to present the facts and figures first up. If your facts and figures about your product are genuine, they will surely convert your visitor into your client. In short, don’t hide things in the inner pages. Don’t let the visitor search the products that you are selling through your website.

Rule 4 - Show Me Where To Go

I have mentioned this in the point above that you have to tell your visitors what to do next and where to go next. Thus, the web design should not just rely on dropdowns and fly outs, as they do nothing but confuse the people. Use different navigation systems and keep them as simple as possible. The simpler the navigation is, the more it will compel visitors to stay for longer time.

Rule 5 - Don’t Distract The Visitors

The next tip is that you should not distract the visitors with different things. Things like asking people to contribute to your forum, liking your page on Face book, following you on Twitter forces people to leave your website. Even if you do this, make sure that those links are promoting your products. In short, keep your web design focused towards the core goal of your business.

Professional Website Designing Company

Custom Web Application India Address

• Web-DesignIndia.com

• Business: Web Designing & Development

• H-4/104, Vardhman North Ex-Plaza Netaji Subhash Place Delhi – 110034 India

• Office: +91 - 8285280480

• Email: info@web-designindia.com