How to Get the Right Clients for Your Data Center Solutions

Various tactics data center solutions use to attract the right clients

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Search engines and social media dominate the way buyers receive information

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It is essential to get found early to attract the right clients to your data center

solutions

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Before Prospecting Build SMART goals Develop buyer personas Establish product/market fit Get found early

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SMART Goals Specific Measurable Attainable

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Relevant Time-Bound

Buyer Personas: fictional representations

of ideal clients

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Buyer Personas Research Educated speculation Verifiable through data Attract relevant buyers Score leads

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Product/Market Fit: degree to which products satisfy demands of buyer

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Product/Market Fit Price points clients buy Quantities clients buy Durations clients buy Accelerate revenue growth

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The average client is 70% into their buyer’s journey before engaging with a

business

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Get Found Early Grow relationship Influence buying process Prove value

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What does your data center do to attract the right

clients?

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Let us know in the Comments section below

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Attracting Data Center Clients: Step by Step

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