HootSuite Overview

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Revolutionizing Social Communication for Enterprise Teams

HootSuite Enterprise

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Revolutionizing Social Communication

II. Celtuce wattle seed


The world’s best brands manage top social networks using HootSuite...

Partnering with the Best

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HootSuite is one of only four Charter Members of LinkedIn’s Cer:fied Developer Program

“[HootSuite was] selected based on their extensive experience helping brands and businesses manage and analyze their presence on social networks.” -‐ Google

Launch Partner for Google+ Pages

Preferred Development Consultant HootSuite works closely with Facebook to integrate the latest func:onality

Charter Member -‐ Cer<fied Developer Program

Exclusive Launch Partner HootSuite was TwiNers exclusive launch partner for their Promoted Tweets product

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Building Great Audiences


Average Twitter User

Average HootSuite

User

…working together with the top influencers.


Around the World


HootSuite Enterprise

HootSuite provides sophisticated tools for desktop management and reporting...


HootSuite Mobile

HootSuite has an enterprise-ready, industry leading desktop application...


…and right-sized mobile applications running on

all major mobile platforms.


Unmatched Global Reach


With more than 3 million of the

worlds most influential social users, HootSuite has unmatched global reach.


Empowering Social Business


HootSuite is being used across the

social enterprise, driving engagement

in all facets of organizations.

Sales

Research &

Development

Finance & Accoun<ng


Pillars of Social Business


Pillars of Social Business


Engagemen

t Message Scheduling ✔

Geo Targe:ng ✔

Bulk Messaging ✔

Real-‐Time Search ✔ Collabo

ra<o

n Message Assignments ✔

Shared Search Streams ✔

Advanced Team Permissions ✔

Enterprise-‐wide Scalability ✔

Analy<

cs Quick & Custom Repor:ng ✔

30+ Drag and Drop Modules ✔

Google, TwiNer, FB & Owly ✔

Automated Sharing ✔ Security

Limited Permissions seZng ✔

Secure Profiles ✔

HTTPS ✔

Financial Compliance ✔

Op:onal Use this or next 4 To go deeper


Engagement

Streamline your social outreach and optimize your brand visibility across social channels.


•  Quickly find and interact with relevant conversations across all major networks

•  Draft, review and schedule process for both instant and timed messages

•  Search streams to track specific engagement types

•  Message and task assignments for large, distributed teams


Collaboration

Coordinate social media activity across your entire organization.


•  Collaboratively post updates to multiple social networks via web & mobile

•  Simple and robust controls

to add or remove team members at any time

•  Monitor and assign messages to various divisions for follow-up

•  Scalable – Built to grow with your team


Security

Industry leading tools to protect your team and brand’s social assets:


•  Role-based team profiles include permission management

•  Secure cloud-based

infrastructure and HTTPS connections

•  Secure customer profiles help prevent messages reaching the wrong recipient


Analytics

Track your campaigns across networks and meet objectives.


•  Over 30 social analytic report modules including Facebook Insights and Google Analytics

•  Automatically send custom reports to multiple team members

•  Leverage partner integrations to more digital marketing and analytics platforms


Integration Partners (API + SDK)

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Education & Customized Training

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HootSuite University

HootSuite Enterprise Training

HootSuite Professional Services

Live Product-Specific Training Sessions.

Customized Training Programs and Support.

On-Demand Webinars.

Overview: Support & Training


Onboarding and Training

•  Setup: dedicated Account Manager •  HootSuite University: On-demand training •  Live Training: e.g. Using HootSuite for Customer Service •  Professional Services

Ongoing Support

•  Phone Support: Dedicated Account Manager •  Web Support: Tier-one Online Ticketing and Status •  Social Media Support: Support Rangers


Professional Services


Let our team help your team succeed

•  Ramp Up Social Media Management Capabilities

•  Setup for Success with Dashboard Optimization

•  Tailor ROI Measurement and Analytics Enhancements

•  Solution-specific Team Training

•  Add HootSuite as a Virtual Team Member(s)


HootSuite University


Your online certification program and social media education center.

Included:

•  Online product training

•  HootSuite Certification

•  24 hour, on-demand educational resource


Case Study

MTV


•  Managing core accounts across the MTV portfolio

•  Event-based teams for Music Video, Movie and Music Awards

•  Resulted in topics becoming top trends worldwide and in specific geos

•  Custom reports for various events and artists allowed deep trend exploration


Case Study

New York Public Library


•  Build social brand for the library

•  Increase social engagement

•  Drive targeted traffic to web content

•  Manage over 100 social media accounts with no dedicated staff

•  Scheduling and workflow are fundamental to success


Case Study

Guggenheim


•  Launched partnership with YouTube, Intel and HP

•  More than 500K followers worldwide

•  Connected online and offline actions

•  Allowed team to support both campaigns and live events in real time


Case Study

Pepsi


•  Managing successful global Facebook and Twitter accounts for Pepsi brands

•  Event- and campaign-based engagement

•  Higher productivity with limited resources

•  Collaborative workflow for multiple products

•  Ability to quickly act on or react to trends

•  Measure and weight activity to inform planning


Take Their Word For It


"HootSuite is an essential tool for managing social networks by allowing teams to efficiently track conversations and measure campaign results."

Pete Cashmore, Mashable

HootSuite named in the top 10 tools for entrepreneurs in 2012

Forbes Magazine

“HootSuite is recognized as one of the world’s top social-media management systems.”

Profit Magazine


Resources


Hootsuite.com

Library.HootSuite.com

Blog.HootSuite.com

@HootSuite

@HootBusiness


Request a demo hootsuite.com/enterprise

Thank You!


Technology

HootSuite Overview