Using New Web Technologies to Promote Todays Modern Library

Presented By: Erin Cataldi

Harnessing Technology

• Facebook• Twitter• YouTube• Blogs• Four Square

Facebook Potential• More than 750 million active users • 50% of our active users log on to

Facebook in any given day • People spend over 700 billion

minutes per month on Facebook• Average user is connected to 80

community pages, groups and events

Library Facebook pages have the potential to reach thousands more patrons and to promote materials and programs.

Thousands of libraries have embraced Facebook. Yours should too!

Twitter Potential•140 million. The average number of Tweets people sent per day, in the last month.•572,000. Number of new Twitter accounts created on March 12, 2011. •460,000. Average number of new Twitter accounts per day over the last month.

How Tweet It Is!: Library Acquires Entire Twitter Archive

Every public tweet, ever, since Twitter’s inception in March 2006, will be archived digitally at the Library of Congress. That’s a LOT of tweets, by the way: Twitter processes more than 50 million tweets every day, with the total numbering in the billions.

The Future of Libraries