Glen Koskela, Future of workplace computing, 23.10.2012

1 Copyright 2012 FUJITSUGlen Koskela, CTO Nordic

Future of Workplace Computing

Glen Koskela Tehnoloogia areng ja tuleviku töökohtCTO Nordic Eesti Kaubandus-Tööstuskojas

October 23rd, 2012, Tallinn


This is profound, rule-breaking change.

What if our most basic assumptions no longer hold true? Irresistible forces – mobile, cloud, social, and

analytics – are bringing a change.

The World is Changing. Fast.


New Permanent Dimensions

New work style experiences

Social payoff

Information over process

Good is enough

Service defines supply

Shadow IT

Cloud IT


Many devices SynchronizationSocial CollaborationApps stores Self-serviceMix of services Multiple contexts

PC Experience Is Broken


Users Today ≠ Users Tomorrow

”I should not waste company time”(We invented human resources)

Predestined hierarchy. Role description.

”Company should not waste my time”(Try calling me a resource...)

Networking in real-time. Always personal.

“Work is something I do,

not somewhere I go”“I go to work or use

mobile access to our office”


What Your Users Try To Solve?

Up to 80% of IT enablement opportunities relate to…

knowledgecollaborationcustomer frontmarket intelligence


Information Over Process (Change Driver)

Disrupting traditional business processes.

Routine, predictable and repeatable

processes; hierarchy, reporting lines, responsibility and accountability

= old school.


Increasingly Loose Ties (Change Driver)

Grooming Relationships Speaking Networks

Strong ties Weak ties

Born analogue, taught digital

Born digital, taught social

Willingness and desire to be

hyperconnected

6 degrees of separation


“Outsider” Applications (Change Driver)

Where could we improve process? Can we reduce development cost by 10%? How to drive down cost of sales by 5%?Or sales cycle by 1 day?

Expense reporting and free printing most valuable IT services?


Battleground Shifts To Connected Services

Consumerization of enterprise IT

The ITization of the consumer

Huge implications for IT service delivery


What About The End-Users And Cloud?

IaaS PaaS SaaS

http://www.flickr.com/photos/pagedooley/3202879297/


Enterprise Voyerism

Process centric

Application centric

Development centric

Resource centricResource IaaS

Toolset PaaS

Application SaaS

Process BPaaS

Enterprise apps store?

Personal cloud


Expectations of What Technology Can

Use-casecross-over for work purposes.

DevicesNetworks

ApplicationsCommunication

Collaboration


Desire To Get Meaningful Work Done

to productivity than corporate IT.

Over the last 3 years user IT added more …

From end-user point of view, consumerization has less to do with IT and more to do with changes in the way people work.


A New Time Zone, A New ”Normal”

Controlled by users:Non-linear, user-driven workflows

Controlled by IT:Process driven, linear workflows

Productivity. Adaptive. Contextual. Social. Control. Cost.

Influential

Authoritarian

Collaboration, Data analysis, Customer interface

Devolved to business units

(PLM)

Consolidated with other central functions

(HR)

Externally sourced (CRM)

Continued to be provided by IT

(voice, comms, integration)

Value from diversity

Value from e2e design

*) Annual time over +35 working days


“Stress test”

How much

user IT can you cope

with?

Capability overlap in consumer and business markets for end-user technologies


http://www.flickr.com/photos/harshlight/3235469361

Transforming Our Understanding Of IT

Bring your own device

Bring out your data

Seeing something in a new way

Understanding from different perspective

End-user IT needsto augment, not manage knowledge

work


Doing things not previously possible.

The ability to have a dialogue –

a conversation, people can

connect, exchange

information.

The Reals Gains


Not Just A Migration From Local To Online

Client-server architecture (2003-)

Well-managed PCs with Windows

Native applications

A mix of productivity and collaboration tools

Shared remote desktop architecture (2008-)

Thin-client terminals connected to server based computing

Application and profile virtualization

VDI

Tablet access

Enterprise portal architecture (2012-)

Document platform

Active web parts

Customized portlets

Social enterprise architecture (2015-)

Social office, enterprise personal cloud

Universal document library

Enterprise apps catalogue

Workflow build tools


Context, Not Technology, Defines You

2010 2012 2014 2016

Reverseapps

publishing

Synch. local VM cache

Virtual desktops Appvirt.

Virtual profilesSocial office

platform

Personal cloud

Apprepositories

Workspaces for individuals, projects,

teams, expert networks

Public cloud

storage

Apps store

Universal library

Workflow build tools

Multi-tier search

Active content

Enterprisepersonal cloud

Hosted sharedapps & desktops

Locked & well

managed PCs


So What Technology Trends Do We See?

Accessible to all Commoditised

On-demand Stateless


Increasing the Frequency & Intensity of Ties

User focused Always onAny deviceConnected

Application publishing Real-timeSmart device access Self-serviceBYOD/Not-only-PC Profile mgmt


Making Apps And Data “Follow” Employees

Thinking and acting differently to create value for our clients


Creating A Better Experience For People

We are the last generation to know how IT works.

(Bruce Scheier)
