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ICT for the Food & Drink SectorJulie Harris, Chief Executive, COSMIC
COSMIC
Project
• Organised by Devon County Council
• Development and support for Food & Drink sector across Devon
• Findings from research at DCC - need to improve use of ICT - access to new markets, product development, distribution, new contracts
• Funding from Devon Renaissance
Project Stages
• Events and case studies - demonstrate the value of ICT
• Identify training needs and develop training courses
• Training delivery - workshops, courses, 1-to-1
• Research appropriate software and provide subsidies for software if training undertaken
Source : Step Ahead Research May 2008
ICT in Devon SMEs
Source : Step Ahead Research May 2008
ICT in Devon SME Sectors
Source : Step Ahead Research May 2008
ICT and You• Computer or laptop
• Mobile phone
• Spreadsheets
• Databases
• Website
• Blog? Twitter? Second Life? .......
ICT what is it?• Information and Communication Technology
• Computers, phones, digital TV, websites, email, e-commerce, databases, spreadsheets, etc...
• More importantly - its all about how you use it
ICT - your business ‘tool cupboard’
Filing Marketing
Finances
HR
Sales
Orders
ReportingTracking
Your Website
Your Gateway for the World
WelcomeFind out more
Have a look aroundContacts
Buy!
Websites
• Useful - updated, tracking visits
• Effective - ease of use, doing the business
• Interactive - get people doing things
• Adding value - to your business
Switched On• Connections - broadband,
email, VOIP, phones, VPN
• Content - web, e-commerce, blogs, newsletters, podcasts, video
• Capability - staff skills, e-learning, technical support
• Computers - hardware, software, networks, peripherals, servers
•Questions ?
Case Study - Rod & Bens
Computer Skills Check
• Time for a Break
Success with ICT
• Planning ICT for your business
• Fit for purpose - does the job
• Know what you need - specifications
• Research and seek advice
• Use email properly (don’t let it take control!)
• Get good quality training and support
Computers and Software
• Beware - salesmen at work!
• Plan for the future - not for now
• Sector specific software - traceability, accounts, e-commerce
• Ask for recommendations
Websites and E-commerce
• Design and construction
• Maintenance and updating
• Accessibility
• E-marketing plan
• Links
• Moving on - interactivity, feedback, ordering, consultation
E-commerce• 22 million people shop
online in the UK
• Average spend = £647
• By 2011 32 million people will shop online
• By 2011 total value online sales = £52bn
• Source : BMRB August 2007
Risks of not having ICT
• Competition - being left behind
• Business - fit for purpose
• Traceability - legal implications
• Business expansion - growth
New ways with ICT
• Blogging and online news
• Sat Nav for your deliveries
• Social networking for marketing
• Podcasts and video on the web
• Virtual shops?
•Questions ?
Case Study
DevonVale DevonVale DevonVale
• Julie Harris
• COSMIC
• 01404 813226
• www.cosmic.org.uk
• John Baker
• D.C.C
• 01392 382837
• www.devon.gov.uk
Thank you!
