Enterprise Ireland Social Media Presentation

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Social media presentation for businesses targeting emerging markets

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  • 1.

2. 3. 4. The old rules don't apply anymore 5. 6. The change has come. The revolution is here. . Are you ready? 7.

  • 23% of adults in Ireland use social networks
  • Are they talking about you?
  • More importantly.....
  • Do they even know you exist?

8. CONVERSATION START A 9.

  • Word of mouth is the most trusted source of information

10. An estimated $1.4bn will be spent by brands on WOM marketing in 2009 11. 12. They will be friends With a person. 13. Start with the assumption that no-one wants to be your friend 14. Give people a reason to love you

  • Start hanging out with them
  • Start talking TO them, not at them

15. Be Original Be remarkable 16. Why start something just because? Do it because it's something youLOVE 17. 18. Blogging can be frustrating 19. You may want to GIVE UP 20. 21. 22. 23. 24. 25. 26. Start a conversation 27. 28. 29. 30. Ad CampaignTrade Publication In UK Or USA 5000 31. TV Ad Campaign - 10,000+ 32. Trade Show 5000-10,000 33. 34. 35. 36. Build Community 37. Traditional Media 38. Sweet FA 39. Hard Work 40. Your Year 41. 42. 43.