Presentation on Esri Eurpean User Conference by Peter Beaumont from NAVTEQ.
- 1. Empowering Innovative EnterpriseSolutions with Location
DataEsri European User Conference, Madrid 2011Peter
BeaumontCustomer Marketing Director, Enterprise Europe
2. NAVTEQ Vision A Vision to Revolutionize MapsBy
revolutionizing the way people think about and interact with maps,
we foresee a world in which everyone finds their way to people,
places and opportunities more easily and safely than ever before
NAVTEQ is the leading global provider of location content in the
form ofmaps, traffic and places data that enables navigation,
location-based services and mobile advertising around the world 3.
NAVTEQ Maps are EverywhereNAVTEQ is the leading global provider of
the digital map, traffic and location data In-VehicleTelematics
InternetMobileMobile Phones Trip Planning Fleet Enterprise
Government 4. Most Accurate and Comprehensive Global Footprint 5.
State-of-the-Art Map Collection System Every component has a unique
role 360 LIDAR Hi Res andPositioning Sensors generates a 3D
Panoramic Cameras incredible precision model of the
world,sophisticated ensures every individual taking automation to
synchronization extends 3D point is accurately a whole new
leveltypes of content that geo-referencedcan be collected 5 6.
CONTENT, SERVICES AND SOLUTIONS TO POWERA LOCATION-ENABLED WORLD 7.
Mature Markets Western & Central Europe Q3/11 Continually
maintained utilizing NAVTEQ advanced tools and
technologies,community, and local field organization 8. Iberia
(Spain and Portugal)100% Fully Navigable. Enhancing the Driver
ExperienceCoverageCurrent ReleaseQ3/11Prime/Complete
Municipalities8,419Population 51,235,147Population 100% PrimeCore
POI 387,090Km of Road 1,155,832Km of Verified Road1,149,046Address
Range100%Content HighlightsVisuals: 3D City Models, Landmarks,
Building Types, DTM, Enhanced ElevationContours, Generic Junction
Views/Generic Motorway Signs, Motorway JunctionObjects,
Sign-as-Real, Enhanced 3D City Models, Enhanced Junction
ViewsNAVTEQ Voice , NAVTEQ Voice for POI (ES), NAVTEQ Voice for
NaturalGuidance (ES)Pedestrian: Discover CitiesAdditional POIs:
Extended Listing POI, Truck POIRich Content: Camera Alert, Fuel
Types, Yellow Pages (PT), Parking PreviewDynamic Content: Fuel
PricesNavigable Attributes: Speed Limits, Extended Lanes and Lane
Markings, DriverAlert, NAVTEQ Transport, Extended Navigation, Newly
Opened Roads, NAVTEQFuture Developments Natural Guidance (Spain),
Basic HeightMajor expansion NAVTEQ Natural Guidance (Spain)
Enhanced Geometry, Enhanced Curvature, Enhanced Height and
SlopeBuilding Type (PT)Toll information, Toll Costs, Traffic
Signals & Stop Signs, TMC Codes, TMCAreas, Industrial Estates,
Point Addressing, Postal Code BoundariesNAVTEQ Traffic Patterns,
Real-time Traffic (Spain) 9. Premium Content Portfolio Mature
Markets EMEANavigation (Drive & Walk)Point of
InterestVisualsSign-as-RealExtended Lanes and Lane MarkingsFuel
Types (w/ EV)Core POIMotorway Junction ObjectsNAVTEQ Natural
GuidanceFuel Prices Base Extended ListingsEnhanced Junction
ViewsNAVTEQ Camera AlertParking Preview Extended Listings Generic
Junction Views/Generic Motorway SignsNAVTEQ Voice Air Travel Status
Truck POI Driver Alert Enhanced 3D City ModelsNAVTEQ Voice for POI
Movie and Event ListingsYellow Pages for NAVTEQ Speed Limits 3D
City ModelsNAVTEQ Voice for Natural GuidanceMERIAN Scout: Guided
Tours Toll Cost3D LandmarksNAVTEQ Discover Cities (w Transit)
MERIAN Scout: Travel GuideNAVTEQ JourneyView (sample data)NAVTEQ
Off-RoadFalk Marco Polo Interactive Guided ToursDigital Terrain
ModelEnvironmental Zones Falk Marco Polo Interactive Travel
GuideEnhanced Elevation ContoursTraffic Signals and Stop
SignsLonely Planet for NAVTEQ: Travel GuideADAS Traffic Address
& EnterpriseEnhanced Elevation ContoursNAVTEQ Traffic Pro
NAVTEQ TransportEnhanced GeometryNAVTEQ Traffic PatternsPoint
AddressingHeight and Slope TMC Location CodesActual Address
RangeBasic Height TMC Areas Postal Code Points Postal Code
Boundaries 10. The Scale to Deliver Quality and Innovation NAVTEQ
is the world leader in digital map data and content for in-vehicle,
portable, wireless and enterprise solutionsLeading Globally,
On-the-Ground Locally 25+ yearsexperience 400+ patents 100+ million
uses every day 11. Make it More RelevantNew opportunities for
growth through increased everyday use Postal Code Boundaries
TransportTrafficADASPoint Addressing Indoor Mapping 12. POSTAL CODE
BOUNDARIES 13. What is NAVTEQ Postal Code Boundaries Postal Code
Boundaries enables visual display and dataanalysis in
geo-demographic and geo-marketinggeo-geo- activities 14. Postal
Code Boundaries OverviewNAVTEQ Postal Code Boundaries
supportsvisual display and data analysis ingeodemographic and
geomarketing applicationsThe polygons are geo-referenced to the
industryleading NAVTEQ map, which allows highlyeffective
territorial comparison and analysis in abroad range of enterprise
and GIS applications.Typical use cases: Geomarketing analysis,
Siteselection, Risk analysis, Websites, Predictiveanalytics,
Infrastructure analysis, LandmanagementCoverage: almost complete
WEU, furtherexpansion the EEU, Middle East and Africa 15. Postal
Code Boundaries Features Data is aligned to the NAVTEQ map Postal
Code Boundary representation with and w/o waterholes (> 5km2)
Includes centroid representation of each Postal Code boundary as a
point layer Includes a pan-EU, continent wide, 2-character level
Postal Code layer. 16. NAVTEQ TRANSPORT 17. What is NAVTEQ
TransportNAVTEQ Transport enables customers to use the NAVTEQ map
in combination with any truck applicationas it reflects additional
road obstacles addressed to trucks 18. Why NAVTEQ TransportNAVTEQ
Transportis a set of navigable attributes specifically designedfor
navigation for trucks and large vehiclescan be used in a range of
applications for routing,fleet optimization and navigationis being
integrated into an increasing numberof applications and devices
such as PNDs, In-cab systems, and back-officeapplicationsoffers a
global solution: available in 25 pan-European; NAFTA coverage
andAustralia in Asia Pacific regionNAVTEQ collects a multitude of
data that is particular to the needs of commercialtruckers and
fleet managers 19. NAVTEQ Transport Overview Delivered in Core
NAVTEQ Map Extracts Global specification Enhanced with additional
content from NAVTEQ to provide a complete truck package (navigation
and rich POI content) Truck POIs and other truck-related content
Features: Physical Restrictions for Avoiding Narrow Passages Legal
Restrictions for Compliance Warnings Information for Driver
Notifications Hazardous Material and Preferred Routes 20. TRAFFIC
21. What are NAVTEQ Traffic Services? High-quality, real-time
traffic delivering up-to-the minute and traffic flow and incident
informationto in-vehicle navigation systems, portable navigation
devices and mobile phonesVia RDS, Satellite*, HD Radio* and XML,
enabling flexible implementation in a variety ofnavigation
applicationsEmpowers drivers to make smart routing and re-routing
decisions with the most accuratearrival time estimatesComplements
NAVTEQ Maps, supercharging the worlds most reliable maps with
themost accurate real-time traffic reports Paris Traffic
22:30*Satellite and HD Radio formats are available only in North
America. 22. Accurate, Reliable and ComprehensiveWorlds largest and
most diverse traffic network Best traffic data modelsand processing
technology Broadest, most flexibledistribution channels 23. NAVTEQ
Traffic Services: The Winning Equation 24. ADVANCED
DRIVERASSISTANCE SYSTEMS (ADAS) 25. What is Advanced Driver
Assistance Systems (ADAS)The NAVTEQ MPE Map for ADAS, is a sub-set
of the sub-NAVTEQ map which contains ADAS geometry andprecise ADAS
attributes.The NAVTEQ MPE unit allows dedicated in-vehicle non
in-navigation solutions. 26. Map Enhanced ADAS From Enhanced
Navigation to ADAS SolutionsUsage Based Driver Warning Energy
EfficiencySafety EnhancementUsage Based InsuranceDriver Warnings
& Alerts Eco Driving Intelligent Cruise ControlFleet Management
solutionsCurve Speed Warning Smart PowertrainPredictive Frontlight
SysRoad User Charging Lane Departure Warning Intelligent Cruise
Control Lane Keeping Assistant Congestion ChargingOvertaking
AssistantHybrid and Electrical - Power Curve Speed Control
Management Adaptive Brake Systems 27. POINT ADDRESSING 28. What is
Point Addressing?NAVTEQ Point Addressing supports a wide variety of
use cases from Navigation and Internet mapping toEmergency
readiness and Internet solutions 29. Point Addressing
OverviewPlaces a specific address on the NAVTEQ Map to match the
ground truth andtherefore you arrive at the exact
destinationSupports local addressing challenges (e.g.
Alphanumerical addresses) and thereforeyou can find your
destination in the device/mapIncludes a routing point geocoded to
the nearest navigable road and therefore youarrive to the nearest
location to your destinationIncludes a display point (centre of the
building footprint, associated to the routing point)and therefore
you see the relation of the location of your arrival with the
actual building 30. DESTINATION MAPS 31. What is NAVTEQ Destination
Maps? NAVTEQ Destination Maps is a set of interactive and detailed
maps of frequently visited indoor and outdoor locationsNavigable
map data with rich POI content in GML (Geography Markup Language)
format 32. Extending the Journey Beyond Destination You have
arrived at your destination! Destination Maps addresses an unmet
need of last meter guidance after arrival at a destination 33.
Selection of Destinations is Aligned with Consumer Demands Three
Destination Types Most Desired by Consumers GloballyShopping
MallTransit Hub AirportOther destinations will be added based on
regional needsAmusement UniversitySports ConventionMuseumPark
CampusComplex Center & Casino * Consumer demand based on Navteq
proprietary research 34. The Role of the NAVTEQ Map in Providing a
Solution HeadingTrafficNAVTEQ Height Speed DriverNAVTEQ andSignals
& Trafficand Slope LimitsAlertTrafficCurvature Stop Signs
Patterns Individual Attribute or Bundle(s) Available 35. SUMMARY
36. NAVTEQ for ESRI GIS SolutionsNAVTEQ map data can be integrated
into a wide range of ESRI software and servicesTracking Server
Mobile ArcGIS Desktop ArcViewArcLogisticsSystems
ArcEditorArcLogistics NavigatorArcGIS Business ArcInfoAnalystArcGIS
Engine ArcGIS ExtensionsESRI Developer NetworkArcPad ArcGIS
ServerArcGIS Online 37. NAVTEQ & ArcGIS OnlineMelbourne
-AustraliaAvailable now:Australia, New Zealand, Colombia,
Venezuela, Brazil, Argentina and Chile. 37 NA & Europe coming
soon 38. Why NAVTEQ? The leading global provider of maps, traffic
and location data Single Global specification - easing data
integration into international applications Local field teams local
knowledge ensures highest quality mapping possible Dominant
supplier in navigation/internet sector ensures Enterprise customers
access same automotive grade quality Long term focus on Enterprise
sector, mature ecosystem of value added resellers/partners Long
term Esri Alliance partner, data available in core Esri data
formats and powering many solutions NAVTEQ offers its customers a
comprehensive range of services designed to help customers achieve
successful product/project implementations utilising NAVTEQ data
39. Peter BeaumontCustomer Marketing Director, Enterprise
[email protected]
