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While your documentation might not directly converse with users, learn about how wikis, blogs, and other social media technologies can enhance your documentation to help customers talk to each other. Given at the STC Summit 2009.
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Anne Gentle and Janet SwisherSTC Summit, May 2009
In my eighties, my best friends are in their fifties, and I have many friends at university. It keeps one young, and up with the
vocabulary. That’s terribly important, especially for a writer. . Mary Wesley
folksonomy, taxonomy, tag clouds, social bookmarking
Blogs, community content, user-based content, user-generated, publishing, participatory media, screencasts
podcast, blog, weblog, vlog, video log, RSS, subscription, feeds, aggregation, news
wiki, user-based content, crowdsourcing, comments, discussion
Twitter, Pownce, BrightKite, poke, superpoke, status
LinkedIn, Naymz, Spock, Friendster, MySpace, Facebook
Forums, email lists, instant messaging
Map overlay, multimedia, launch from user assistance, machinima
Photo sharing, video sharing, viral video
virtual reality, Second Life, haptics
July08: Inkscape
, Paris
Aug08: OLPC, Austin
TX
Nov08: Internet
Censorship, upstate NY
Feb09: Digital
Foundations, NYC
Mar09: Firefox,
DocTrain West,Palm Springs
CA
Mar09: Command Line,
FSF Annual Mtg,
(Boston)
Apr09:PureData,
NYC & Berlin
May09:CiviCRM,Truckee
CA
This slide is not in the handout
Evaluating newcomers: LinkedIn, Facebook, Naymz, Spock?
Twitter, Plurk, BrightKite?
Rockstar coders… legend or myth?
Tools: RSS feeds, Google Alerts, search.twitter.com, technorati.com,
Yahoo Pipes (Drinking from the social media firehose)
Photo courtesy http://flickr.com/photos/sfllaw
Listen, Participate, Share content, Build community, Network
Determine your communication goals alignment – Customer support? Sales or marketing?
Any questions?
Image courtesy Luca Cremonini, Source: Wikipedia, CC Share and Share Alike 2.5
