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EngagementEngagement

John, Solomon Software

Conversion Engagement

Awareness

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“Tell me and I’ll forget.  

Show me and I might remember.  

Involve me and I will understand.” 

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What is Engagement

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EngagementEngagement

Strategy to engage stakeholders to for evolution of a Brand, Product, Services and Relationship .

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• Events

• News Letters

• Blog

• Youtube Channels

• Facebook Pages

• Twitter Tweets

• Linkedin Network etc.

Engagement ChannelsEngagement Channels

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EventsEvents

People like information not advertisements

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Facebook PageFacebook Page

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Twitter Followers Twitter Followers

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Competition boss! Competition….

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Youtube ChannelYoutube Channel

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BlogBlog

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Linkedin ConnectionsLinkedin Connections

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Email MarketingEmail Marketing

• Spam Vs Bulk mail• Option to Unsubscribe• Building Your Lists• Test Subject Line• Measure it

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Email MarketingEmail Marketing

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It's not a faith in technology. It's faith in people.

- Steve Jobs Designer of New World