Concepts of

Blogging

Alyssa Marie T. ParalIII-BLIS

HOMEWhat is Blogging?

Types of blogging

Community and Cataloging

Writing a Blog/Library BlogBlogging Tips

Blogging• Blogging is the act of posting content on a blog

(a Web log or online journal) or posting comments on someone else's blog.

• Blogging has also become a popular search engine optimization (SEO) tool because search engines like Google and Yahoo know that a blog is frequently updated with content or visitor comments, so their spiders visit blogs frequently looking for new content to include in their index.

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TYPES OF BLOG• Personal blogs

• Corporate and organizational blogs

• By genre

• By media type

• By device

• Reverse blog

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PERSONAL BLOG

• The personal blog, an ongoing diary or commentary by an individual, is the traditional, most common blog.

• Personal bloggers usually take pride in their blog posts, even if their blog is never read. Blogs often become more than a way to just communicate; they become a way to reflect on life, or works of art. 

TYPES OF BLOG

Corporate and organizational blogs

• A blog can be private, as in most cases, or it can be for business purposes

•  Blogs used internally to enhance the communication and culture in a corporation or externally for marketing, branding or public relations purposes are called corporate blogs. Similar blogs for clubs and societies are called club blogs, group blogs, or by similar names; typical use is to inform members and other interested parties of club and member activities.

TYPES OF BLOG

BY GENRE

• Some blogs focus on a particular subject, such as political blogs, health blogs, travel blogs

• Two common types of genre blogs are art blogs and music blogs.

•  While not a legitimate type of blog, one used for the sole purpose of spamming is known as a Splog

TYPES OF BLOG

BY MEDIA TYPE• Blogs with shorter posts and mixed media types

are called tumblelogs. Blogs that are written on typewriters and then scanned are called typecast or typecast blogs; seetypecasting (blogging)

• A blog comprising videos is called a vlog one comprising links is called a linklog, a site containing a portfolio of sketches is called a sketchblog or one comprising photos is called aphotoblog

TYPES OF BLOG

BY DEVICE

• Blogs can also be defined by which type of device is used to compose it

• A blog written by a mobile device like a mobile phone or PDA could be called a moblog

• This practice of semi-automated blogging with live video together with text was referred to as sousveillance

TYPES OF BLOG

Reverse blog

• A Reverse Blog is composed by its users rather than a single blogger.

•  This system has the characteristics of a blog, and the writing of several authors.

TYPES OF BLOG

Community and Cataloging

• The Blogosphere

• Blog search engines

• Blogging communities and directories

• Blogging and advertising

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BLOGOSPHERE

Community and Cataloging

• The collective community of all blogs is known as the blogosphere.

• Since all blogs are on the internet by definition, they may be seen as interconnected and socially networked, through blogrolls, comments, linkbacks (refbacks, trackbacks or pingbacks) and backlinks.

Blog search engines

• Several blog search engines are used to search blog contents, such as Bloglines, BlogScope, and Technorati.

• The research community is working on going beyond simple keyword search, by inventing new ways to navigate through huge amounts of information present in the blogosphere, as demonstrated by projects like BlogScope.

Community and Cataloging

Blogging communities and directories

• Several online communities exist that connect people to blogs and bloggers to other bloggers, including BlogCatalog and MyBlogLog.

•  Global Voices aggregates international bloggers, "with emphasis on voices that are not ordinarily heard in international mainstream media."

Community and Cataloging

Blogging and advertising

• It is common for blogs to feature advertisements either to financially benefit the blogger or to promote the blogger's favorite causes.

• The popularity of blogs has also given rise to "fake blogs" in which a company will create a fictional blog as a marketing tool to promote a product.

Community and Cataloging

Writing a Blog/Library Blog

• Writing a Blog keeps you current-Posting regularly to a blog encourages you to actively engage the process of information seeking and current awareness.

• Blogs are the advocacy tool-Blogs are a great forum, not only for exposing the world to the issues facing both libraries and librarians, but also for thinking through your ideas and cultivating means of expressing them effectively.

• Blog build community • You are unique-publishing a blog is a opportunity to

demonstrate your individuality and thereby work to dispel some of those pervasive myths.

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BLOGGING TIPS• Post regularly, but don’t post if you have nothing worth

posting about.• Don’t put “subscribe” and “vote me” links all over the

front page until you have people that like your blog enough to ignore them (they’re usually just in the way)

• Stick with only few specific genres to talk about.• Use a clean and simple theme if at all possible.• Enjoy, blog for fun, comment on other people’s blogs (as

they normally visit back). • Have fun blogging and remember, there are no rules to

what you post on your blog!

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