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Voice Recognition vs. Augmented Reality Todd Marks President & CEO [email protected] @mindgrub

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Voice Recognition vs. Augmented Reality

Todd MarksPresident & CEO

[email protected]@mindgrub

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Who’s ahead in the race?

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Voice Recognition is the ability of a machine or program to receive and interpret dictation, or to understand and carry out spoken commands.

What is Voice Recognition?

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What is Augmented Reality?

Augmented Reality is a live, direct or indirect, view of a physical, real-world environment whose elements are augmented by computer-generated sensory input such as sound, video, graphics or GPS data. As a result, the technology functions by enhancing one’s current perception of reality. By contrast, virtual reality replaces the real world with a simulated one.

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Voice Recognition :: Star Trek

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Augmented Reality::Star Trek

Usenet Wikis ICQ Friendster LinkedIn MySpace Facebook Twitter

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Smart Phone & Tablets

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2005, Convergence of Technology

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2007, The Shift to Mobile

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Mobile Web Will Rule by 2015

Image from Mashable

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Voice Recognition

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1990’s Feature Phone :: Voice Recognition

“Call Bob”

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2000’s Customer Service :: Voice Recognition

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2001 Dragon :: Voice Recognition

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2007 Ford Sync :: Voice Recognition

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2011 Siri :: Voice Recognition

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Augmented Reality

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2005 NFL :: Augmented Reality

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2009, Dr. Jayfus Doswell, CEO Juxtopia LLC

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2010 Yelp :: Augmented Reality

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2010 Augmented Reality :: GEICO

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2010 Case Study: GEICO Tailgate

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2011 AR Triggers :: QR Codes

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2011 AR Triggers :: Borders

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2011 AR Triggers :: Location, ViaPlace

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2011 AR Triggers :: MS Kinect

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•Tweet….RT•Like•Share•Check-in•Group Buy•QR Code Scan•RFID•Augmented Reality(Nov 3, 2010, Fast Company)

The Dawn of the Social Consumer

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Next Paradigm Shift

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2012 Augmented Reality Now…

And In the Future…

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What is a Cyborg?

“We need a new legal concept of what it is to be a person”

Accelerando (2005), Charles Stross

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Who is the Winner?

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Open Discussion

Todd MarksPresident & CEO

[email protected]@mindgrub