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Aplikacje NGN (Next Generation Network)

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Mike Wilkinson, Kongres Biznes To Rozmowy,2009, NETIA

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How do NGN Serviceshelp the enterprise?Nowoczesne rozwiązania telekomunikacyjne

Mike Wilkinson

Director EMEA marketingBroadsoft

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Agenda

Introduction to BroadSoftMarket BackgroundNGN SolutionsCase StudiesSummary

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Introductionto BroadSoft

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About BroadSoft

Employees 380 in 21 Countries*

Innovation 1,100 Person-Years*

Customers 450 in 70 Countries

Market Leader 9 of top 10 carries*

Shipped Over 13M Lines

Experience Founded in 1998, Deployed since 2001

IMS > 50 networks

Interop 415 Devices

Data as of 2Q 2009*company wide figures

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BroadWorks Product Vision

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Market Background

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Enterprise Trends

Mobility Hosted Costs

CarbonFootprint

OpenSystems Security

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NGN Solutions

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Creating the Anywhere Business

Stage 4: Unified Work Flow

Stage 3: Unified Communications

Stage 2: Converged Communications

Stage 1: High Quality Multi-Media Communications

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What is the solution?

Typically primary redundant BroadWorks deployments

Deployed on customer premise or hosted by carrier

Connected via carrier VPN and interconnected via SIP trunks

Solution was a combination of BroadSoft, Acme Packet and Amdocs

Carrier IP-VPN

Redundant SystemPrimary System

SIP Trunks

IP Interconnect

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Cost efectiveness

…..reason for the lower CaaS price structure.

First and foremost, the per-user licensing fees

to the CaaS infrastructure suppliers are far lower

than the comparable fees paid to the IP PBX vendors.

Source: Gartner 2009

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An open system

Built on carrier-grade open hardware from IBM and Sun

Integrated with a vast array of terminals including support for Cisco’s Skinny

Managed by open provisioning and management systems

No vendor lock-in and achieve the best price points for handsets

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Reliability

Forrester43% of businesses suffering

a disaster never recoversufficiently to resume

business - Of those that do reopen, only 29% are still operatingtwo years later.

Source: Gartner 2009

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Features

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Feature mobility

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Security

The MyTelco dedicated voice solution has been security tested by the largest Telco’s in the world

No BroadSoft solution has ever been security breached

Over 4.4B minutes of voice traffic a year without any issues

In combination with Acme Packet the MyTelco solution has an array of security capabilities to allay any concerns

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Receptionist

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BroadSoft offer powerfulhosted UC solutions

Voice integrated with your office applications… IM, Presence, e-Mail, Contacts, Calendar, To-do List, Web Meeting, Doc Sharing, CRM… and accessible from various business touch points

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On the move

Standard Mode Extended Mode

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BroadSoft Salesforce.com integration

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BroadSoft iGoogle integration

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Mobility – Take your PBX with you

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Case Studies

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DAK

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Who Are MWB Business Exchange?

Provide managed office and meeting facilities in 73 locations around the UK

42 MWB Business Exchange sites, 11 City Exec centers and 20 MLS sites (acquired in June 2009)

1800 clients in the offices with an average number of 8 workstations per client

Average stay in the managed office of 23 months

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Main Benefits

Scalability of the solution to exceed MWB’s requirements

Carrier proven

System resilience

Feature depth

Multi-tennant capability

Ability to brand clients

Mobility features

Additional applications like SFDC, HMC and Call center

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Summary

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Summary

The modern enterprise must be able to work from anywhere with the same business tools

Real-time multi-media communications are increasingly being integrated into the business workflow

Only open standards based systems will be able to provide these types of solutions cost effectively

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thank you